Senior Growth Lead

BlaBlaCar

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profile Job Location:

São Paulo - Brazil

profile Monthly Salary: Not Disclosed
Posted on: 25-10-2025
Vacancies: 1 Vacancy

Job Summary

About BlaBlaCar

BlaBlaCar is the worlds leading community-based travel app enabling 27 million members a year to carpool or travel by bus in 21 countries. Our team of 800 employees counts over 50 nationalities and is spread across our 5 global offices 30% working fully remotely.

Your Mission

Were looking for a Senior Growth Lead to drive sustainable data-informed growth across the entire customer lifecycle from acquisition to retention - and take BlaBlaCar to the next level in Brazil. Youll own the local growth leading and partner with global teams on settings the strategy end-to-end blending analytical rigor with creative experimentation to unlock new opportunities optimize performance and build scalable systems for long-term success.

This is a highly cross-functional role working closely with marketing business product data and customer success teams to ensure that every stage of the funnel contributes to a seamless and engaging customer journey.

Your Role

    • Lead full-funnel growth initiatives from awareness and acquisition to engagement retention and referral.
    • Develop and execute data-driven experiments to identify test and scale the most impactful growth levers.
    • Own key metrics such as CAC LTV conversion rates churn and engagement.
    • Collaborate with Product and Marketing teams to improve user journeys messaging and channel performance.
    • Design and manage multi-channel growth strategies including performance marketing lifecycle marketing (email push CRM) SEO/ASO partnerships and referrals.
    • Build and refine analytics frameworks to track performance uncover insights and inform decision-making.
    • Champion sustainable growth ensuring acquisition strategies align with long-term retention and brand health.
    • Mentor and inspire junior team members and help build a culture of experimentation curiosity and accountability.

Your qualifications

    • 7 years of experience in growth performance marketing or data-driven product marketing consultancy or entrepreneurship ideally in a fast-paced tech-driven environment.
    • Proven track record of scaling user acquisition and improving retention through full-funnel optimization.
    • Strong analytical mindset comfortable with data tools (Tableau) and statistical thinking.
    • A creative problem-solver who can balance numbers with storytelling and brand-building.
    • Experience designing and executing A/B tests marketing experiments and lifecycle campaigns.
    • Strong understanding of growth frameworks and sustainable growth principles.
    • Excellent communication and collaboration skills able to align teams around shared goals and insights.
    • Fluent in English and Portuguese

What we have to offer

    • 4 additional weeks on top of legal maternity/paternity leaves
    • Financial support for home office equipment (900BRL one shot)
    • 30 days holidays per year (after 12 months)
    • Local meal plan & public transport policy (CAJU card)
    • Omint health plan dental care and life insurance
    • Gympass accessRelocation package and visa support
    • Free unlimited carpooling & bus rides
    • Personal growth via trainings mentorship and internal mobility programs
    • Employee Stock ownership plan
    • Regular team building events
    • Mental health support through
    • 1 day off per year to test our product
    • 1 day per year for social engagements with non-profits

Interested in joining the ride Heres what your hiring journey will look like

    • a 45-min video-call with one of our Talent Acquisition Managers to get to know you understand your career expectations and answer your questions
    • a 60-min video-call with our VP of Marketplace Brazil Tatiana Mattos to deepdive into your experience executing marketing strategies and delivering campaigns
    • a fully remote exercise to evaluate your technical skills including a 60-min video-call with key stakeholders to present your work;
    • a 30-min video-call with our Sr Business VP Adrien Tahon for a final validation
BlaBlaCar is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Required Experience:

Senior IC

About BlaBlaCarBlaBlaCar is the worlds leading community-based travel app enabling 27 million members a year to carpool or travel by bus in 21 countries. Our team of 800 employees counts over 50 nationalities and is spread across our 5 global offices 30% working fully remotely.Your MissionWere looki...
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Key Skills

  • Administrative Skills
  • Facilities Management
  • Biotechnology
  • Creative Production
  • Design And Estimation
  • Architecture

About Company

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BlaBlaCar is the world's leading community-based travel network. Bus or carpool, find the perfect ride from a wide range of destinations and routes at low prices.

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