Join us as we empower the world to work out creating healthier lives together.

At Life Fitness / Hammer Strength were not just marketing fitness equipmentwere inspiring the world to work out. Our legacy as pioneers in fitness innovation drives us to deliver high-performance reliable and meaningful solutions that help our customers create exceptional workout experiences.

The Marketing Specialist will join our Segment Marketing team to support the creation of marketing assets programs and campaigns tailored to key accounts and independent health clubs. This role collaborates closely with Sales and cross-functional Marketing partners to drive impactful initiatives that put our customers first and help elevate our brand presence in the marketplace.

The primary focus of this position is to support the Marketing Manager in executing tactical marketing and communications efforts for the Health Clubs segment. Key responsibilities include campaign execution content development copywriting sales enablement and performance measurementall aimed at expanding market share enhancing brand positioning and empowering our sales team.

At Life Fitness / Hammer Strength youll join a team that plays as one perseveres to get it done and continues to raise the bar in fitness innovationwhile inspiring each other to live healthier more active lives.

This is a hybrid position based out of our Global Support Center in Rosemont IL. M/F are remote days and T/Th are in-office collaboration days. #LI-Hybrid

As Life Fitness / Hammer Strengths Marketing Specialist (Health Clubs) you will:

• Execute multi-channel campaigns (email social media digital ads content) under the guidance of the Marketing Manager for Health Club accounts.

• Assist in crafting and maintaining sales collateral such as presentations case studies and content assets tailored to health club operators.

• Help map customer touchpoints for both health club operators and end-members.

• Draft messaging and copy for internal and external communications aligned with customer journeys.

• Support account-based marketing (ABM) and key account initiatives including localization of messaging and tactical execution.

• Monitor analyze and report on campaign performance (e.g. engagement lead generation open/click rates) and provide insights for optimization.

• Coordinate logistics for tradeshows local activations and club-based promotions.

• Maintain and organize marketing assets ensuring consistent branding and messaging across all materials.

• Contribute to internal and external communications aligned with Health Club programming.

• Provide additional support to Marketing team projects and tasks as needed.

What Life Fitness / Hammer Strength is looking for in our Marketing Specialist (Health Clubs):

• Bachelors degree in Marketing Communications Journalism or a related field.

• 13 years of marketing experience.

• Strong verbal and written communication skills with confidence in presenting ideas.

• Familiarity with digital marketing tools and platforms (e.g. email marketing social media).

• Basic analytics skills with the ability to interpret data and prepare reports.

• Excellent organizational skills and ability to manage multiple tasks and projects simultaneously.

• Collaborative mindset; works effectively with Sales Creative and the Marketing Manager.

• Proficiency in Microsoft Office (Word Excel PowerPoint).

• Passion for fitness and a strong desire for continuous learning and growth.

At Life Fitness / Hammer Strengthwe think customer firstplay as one team andraise the bar on fitness innovationin the gym and in every corner of our facilities. Wepersevere and get it done with a clear purpose toinspire each other to live healthier lives. If youre ready to bring out the best in people while powering the future of fitness manufacturing we invite you to apply.

Life Fitness / Hammer Strength offers a comprehensive package of benefits for full-time team members including but not limited to: a 401(k) savings plan with 4% employer match; medical dental and vision insurance parental medical and military leaves of absence paid time off including 12 paid holidays throughout the calendar year paid vacation days beginning at 13 days annually paid sick leave as provided under state and local paid sick leave laws company paid short-term disability and optional long-term disability health savings account health care and dependent care reimbursement accounts employee and dependent life insurance and supplemental life and AD&D insurance hospital indemnity; identity protection legal services adoption assistance tuition assistance commuter benefits employee discounts and an employee assistance program that includes free counseling sessions. Eligibility for benefits is governed by the applicable plan documents and policies.

There continues to be a significant increase in phishing attempts across all industries where fraudsters are impersonating real employees and sending fictitious job offers to applicants in a scheme to obtain sensitive information. Please note that Life Fitness/Hammer Strength will never ask for your financial information at any part of the interview process including the post-offer stage and will only correspond through @ or @ domain email addresses or for U.S. opportunities.