Senior Manager, Brand Communications

At eBay were more than a global ecommerce leader were changing the way the world shops and sells. Our platform empowers millions of buyers and sellers in more than 190 markets around the world. Were committed to pushing boundaries and leaving our mark as we reinvent the future of ecommerce for enthusiasts.

Our customers are our compass authenticity thrives bold ideas are welcome and everyone can bring their unique selves to work every day. Were in this together sustaining the future of our customers our company and our planet.

Join a team of passionate thinkers innovators and dreamers and help us connect people and build communities to create economic opportunity for all.

About the Team

The Global Communications team plays a critical role in shaping eBays reputation building trust with customers and amplifying our purpose and impact around the world. We are storytellers strategists and connectors who help audiences understand eBays mission innovations and the unique value we bring to every transaction.

Within this team Brand Communications leads the storytelling that defines eBays identity reinforces our purpose drives emotional connection with our customers and communities and positions eBay as the best shopping destination for enthusiasts.

About the Role

We are seeking a Senior Manager Brand Communications to lead the development and execution of eBays global brand narrative. This role will define how eBay shows up in culture translating our purpose innovation and customer-centric values into compelling stories that drive awareness affinity and trust.

The ideal candidate is a creative strategic and seasoned communicator who thrives on connecting brand strategy with consumer insights and earned media storytelling. The ideal candidate has some experience with live commerce. This leader will partner closely with the Business Units Marketing Creative and regional PR teams to deliver breakthrough work that enhances eBays brand reputation.

What Youll Accomplish

• Lead Brand Storytelling: Define and evolve eBays brand narrative to reflect our purpose and differentiation across consumer audiences.

• Develop Integrated Campaigns: Build and execute innovative cross-channel communications campaigns that elevate brand visibility and strengthen marketplace consideration.

• Partner Across Functions: Collaborate with Marketing Creative and Business Units to align storytelling with brand campaigns and product initiatives.
  Drive Earned Media Impact: Cultivate strong media relationships and deliver coverage that showcases eBays relevance in culture innovation and purpose.

• Manage Global Agency Partners: Lead agency partners in concepting and delivering high-impact campaigns that reinforce eBays global brand positioning.

• Enhance Reputation: Support proactive and reactive communications strategies that uphold eBays integrity and leadership in the marketplace.

What Youll Bring

• Minimum 10 years of experience in brand consumer or corporate communications ideally across both agency and in-house roles.

• Proven success in building and leading integrated communications strategies for global brands.

• Strong media and influencer relationships across business culture and lifestyle verticals.

• Deep understanding of consumer insights cultural trends and how to connect them to brand storytelling.

• Ability to influence and partner with senior leaders and cross-functional teams in a matrixed global organization.

• Exceptional written and verbal communication skills with a creative and strategic mindset.

• Travel: Occasional travel required for events shoots and team collaboration.
  

Join us and help define how one of the worlds most beloved marketplaces tells its story to the world!

The base pay range for this position is expected in the range below:

Base pay offered may vary depending on multiple individualized factors including location skills and experience. The total compensation package for this position may also include other elements including a target bonus and restricted stock units (as applicable) in addition to a full range of medical financial and/or other benefits (including 401(k) eligibility and various paid time off benefits such as PTO and parental leave). Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

If hired employees will be in an at-will position and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time including for reasons related to individual performance Company or individual department/team performance and market factors.

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eBay is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color religion national origin sex sexual orientation gender identity veteran status and disability or other legally protected you have a need that requires accommodation please contact us at. We will make every effort to respond to your request for accommodation as soon as possible. View our accessibility statement to learn more about eBays commitment to ensuring digital accessibility for people with disabilities. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

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