Main Responsibilities:
- Actively participate in the development of the strategic plan marketing plan and budgeting process providing expertise in digital and e-commerce.
- Define and lead the yearly digital action plan covering both direct and indirect channels aligned with revenue targets.
- Collaborate closely with the Revenue Management and Marketing teams to ensure coherence and performance across all e-commerce activities.
Website Management:
- Oversee the updates and maintenance of the hotel website.
- Ensure the website is optimized for SEO and offers a seamless user experience.
- Regularly update the site with current offers promotions events and relevant information (Rooms F&B outlets MICE).
OTAs Management:
- Manage relationships with Online Travel Agencies ( Expedia etc.).
- Deploy and align the OTA strategy together with the Revenue Manager.
- Optimize listings and content across all third-party websites.
- Activate and manage promotional tools on OTA platforms
Digital Marketing:
- Develop and implement digital marketing strategies including SEO content marketing and email campaigns focused on Rooms F&B outlets and MICE.
- Ensure brand consistency across all digital platforms in collaboration with the marketing team.
- Manage email marketing campaigns through third-party tools aligned with corporate guidelines.
- Contribute to the hotels online reputation management and work with Guest Relations to address online feedback promptly.
Social Media Management:
- Coordinate and implement social media strategies (Facebook Instagram etc.) to enhance brand awareness and engagement.
- Create publish and monitor content across social media platforms
Data Analysis and Reporting:
- Track and analyze the performance of digital activities using various analytics tools (Google Analytics CMS etc.).
- Measure and report on the effectiveness of digital marketing campaigns and the performance of both direct and indirect channels.
- Identify new revenue opportunities based on market studies third-party intelligence and internal data analysis.
Qualifications :
- 3 years of experience in marketing and/or communication
- University degree in Marketing and Communication or equivalent
- Fluent in written and spoken in English
- Proficiency in MS Office (Excel Word Powerpoint Outlook); knowledge of the Adobe suite (InDesign Photoshop Illustrator)
- Knowledge of social networks and digital marketing
- Excellent communication skills required both written and verbal
- Experience in the hospitality industry is a must
- Strong interpersonal and problem-solving skills
- Highly responsible and reliable
Remote Work :
No
Employment Type :
Full-time
Main Responsibilities:Actively participate in the development of the strategic plan marketing plan and budgeting process providing expertise in digital and e-commerce.Define and lead the yearly digital action plan covering both direct and indirect channels aligned with revenue targets.Collaborate cl...
Main Responsibilities:
- Actively participate in the development of the strategic plan marketing plan and budgeting process providing expertise in digital and e-commerce.
- Define and lead the yearly digital action plan covering both direct and indirect channels aligned with revenue targets.
- Collaborate closely with the Revenue Management and Marketing teams to ensure coherence and performance across all e-commerce activities.
Website Management:
- Oversee the updates and maintenance of the hotel website.
- Ensure the website is optimized for SEO and offers a seamless user experience.
- Regularly update the site with current offers promotions events and relevant information (Rooms F&B outlets MICE).
OTAs Management:
- Manage relationships with Online Travel Agencies ( Expedia etc.).
- Deploy and align the OTA strategy together with the Revenue Manager.
- Optimize listings and content across all third-party websites.
- Activate and manage promotional tools on OTA platforms
Digital Marketing:
- Develop and implement digital marketing strategies including SEO content marketing and email campaigns focused on Rooms F&B outlets and MICE.
- Ensure brand consistency across all digital platforms in collaboration with the marketing team.
- Manage email marketing campaigns through third-party tools aligned with corporate guidelines.
- Contribute to the hotels online reputation management and work with Guest Relations to address online feedback promptly.
Social Media Management:
- Coordinate and implement social media strategies (Facebook Instagram etc.) to enhance brand awareness and engagement.
- Create publish and monitor content across social media platforms
Data Analysis and Reporting:
- Track and analyze the performance of digital activities using various analytics tools (Google Analytics CMS etc.).
- Measure and report on the effectiveness of digital marketing campaigns and the performance of both direct and indirect channels.
- Identify new revenue opportunities based on market studies third-party intelligence and internal data analysis.
Qualifications :
- 3 years of experience in marketing and/or communication
- University degree in Marketing and Communication or equivalent
- Fluent in written and spoken in English
- Proficiency in MS Office (Excel Word Powerpoint Outlook); knowledge of the Adobe suite (InDesign Photoshop Illustrator)
- Knowledge of social networks and digital marketing
- Excellent communication skills required both written and verbal
- Experience in the hospitality industry is a must
- Strong interpersonal and problem-solving skills
- Highly responsible and reliable
Remote Work :
No
Employment Type :
Full-time
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