Creative Team Lead
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Job Location:
Monthly Salary:
Posted on:
20 days ago
Vacancies:
1 Vacancy
Job Summary
Creative Team Lead
Were looking for a brilliant organized and highly creative leader to join our team as a Creative Team Lead.
In this role youll shape the player experience from concept to execution leading an international team of creative managers. Youll drive innovation by implementing AI-powered workflows integrating data and performance insights into the creative process and continuously pushing the boundaries of storytelling and marketing excellence.
Responsibilities
- Directly manage and mentor a team of 4 experienced Creative Managers.
- Lead the development and implementation of AI-driven creative processes to boost efficiency quality and storytelling innovation.
- Build evaluate and challenge creative workflows to ensure continuous improvement and operational excellence.
- Own creative performance: analyze campaign results review creative data and extract insights to optimize assets and messaging.
- Collaborate closely with Data UA and Product teams to integrate performance learnings into creative strategy and execution.
- Develop original engaging concepts that leverage the power of social media to grow and energize our player community.
- Oversee the narrative direction of the game maintaining creative vision and alignment with brand identity and player expectations.
- Manage and guide a team of copywriters providing feedback and mentorship to elevate storytelling and content quality.
Requirements
- Minimum of 3 years of proven experience in a managerial role leading creative teams.
- Strong creative writing scriptwriting and storytelling skills are essential.
- Proven experience in managing and directing copywriters required.
- Previous experience as a content manager/writer in the gaming industry significant advantage.
- Strong analytical mindset with the ability to interpret data measure creative performance and translate insights into creative action.
- Familiarity with A/B testing performance KPIs and creative optimization processes.
- Deep understanding of American pop culture and current market trends preferred.
- Excellent communication skills a collaborative approach and a positive leadership style.
Key Skills
- Law Enforcement
- ABB
- Marine Biology
- Filing
- Automobile
- AV
About Company
Discover how Playtika blends art and science to create engaging experiences for millions worldwide, setting the standard for gaming brands and companies.
