Deputy National Lead Digital Platforms
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Job Location:
Monthly Salary:
Posted on:
28 days ago
Vacancies:
1 Vacancy
Job Summary
| Job Purpose | Digital Platforms (App & Web) are the key drivers of companys growth strategy and are expected to generate over 30% of the companys business over the next 3 years. These platforms generate over 2Bn sessions annually generating traffic for over 73 P&Ls of the company. Digital Content Marketing is at the heart of the companies traffic generation strategy feeding SEO & ASO ecosystems & enhancing the customers experience on our digital is a strategic position and critical to the companys success as an omnipresent financial services company across payments shopping loans and are seeking a talented Content Head with extensive knowledge of financial products exceptional writing skills and expertise in leveraging AI tools for content creation. The ideal candidate will have a deep understanding of SEO strategies traffic generation techniques and the ability to optimize content for maximum visibility and engagement. |
| Major Challenges | Co-ordinating with the design/tech teams to get the SEO changes/recommendations implemented with optimal turnaround come up with alternate/middle-ground ideas that strike a balance between SEO best practices and work-around/stop-gap solutions in a case where it is not possible to implement SEO best practices due to certain tech/non-tech or resource related/specific limitations raised/set by the brand owners marketing teams and/or tech teamsTo help the top management appraise/recognize the beneficial outcomes of any/all SEO recommendations/changes proposed by the Tech SEO team. |
| Required Qualifications and Experience | a)Qualifications:Bachelors degree in Communications Marketing Finance or related field |
Key Skills
- Anti Money Laundering
- Machine Shop
- B2C
- Account Management
- Bus Driving
- Administration Support
About Company
Bajaj Finserv is India’s most diversified non-banking finance company. Visit the website to learn about our products. Get instant approval on loans, shop on EMIs, make an investment, get insurance and pay your bills.
