Region Marketing, US Surgery

GE HealthCare

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profile Job Location:

Salt Lake, UT - USA

profile Monthly Salary: Not Disclosed
Posted on: 30+ days ago
Vacancies: 1 Vacancy

Job Summary

Job Description Summary

As the Marketing Director Surgery - you will be responsible for developing influencing and activating a customer-focused marketing in the U.S. You will learn about the customers needs and what the Surgery portfolio of products services financing third-party offerings and additional expertise GE Healthcare has to offer to meet those needs of Surgery (OEC C-arms) customers. You will look for ways big and small to position and differentiate GE Healthcare Surgery offerings to customers sales and product teams. You will work deeply and broadly with regional business teams and marketing colleagues product managers global marketers and others to create success.

GE Healthcare is a leading global medical technology and digital solutions innovator. Our mission is to improve lives in the moments that matter. Unlock your ambition turn ideas into world-changing realities and join an organization where every voice makes a difference and every difference builds a healthier world.

Job Description

Roles and Responsibilities

  • Outline strategic priorities to position GE Healthcares Surgery portfolio to win with customers.
  • Execute a marketing plans (market forecasting sales enablement digital marketing account-based marketing and experiential activities) with marketing colleagues and product managers.
  • Use customer market and competitive research along with colleague insights and expertise to understand customers clinical operational and economic needs to identify opportunities.
  • Contribute to globally developed research-based materials that strengthen value propositions for GE Healthcare offerings based in U.S. region customer needs.
  • Be partnership-minded always looking for a way to say Yes and and create trust by being a colleague willing to pitch in every day.
  • Collaborate with sales product management marketing and business colleagues to understand priorities and drivers to support portfolio growth through lead generation win/loss and market share growth.
  • Build relationships with global and USCAN marketing colleagues aligning portfolio insights positioning and opportunities to aid in marketing communications content development and channel execution (such as testimonial development install base engagement).
  • Enable comprehensive sales-customer engagement through lead generation programs (digital exhibits partner events) demonstration capabilities (virtual filmed in person) and proposal/RFP/corporate contracts support.

Required Qualifications

  • Bachelors Degree in Marketing Engineering Science or Business Administration MBA preferred
  • 10 years in marketing sales or product development of technology products/services in a corporate environment

Desired Characteristics

  • 3 years medical technology marketing/commercial experience surgical experience preferred

  • Demonstrated experience working collaboratively with sales and product development teams

  • Experience document plan market and executing marketing plans that drive measurable customer benefits and business metrics

  • Experience developing strong customer-centric value propositions and marketing content

  • Excellent interpersonal and oral and written communications skills

  • Demonstrated ability to analyze and resolve problems

  • Project management skills including budget and agency interface

  • Location Salt Lake City preferred remote optional

We expect all employees to live and breathe our behaviors: to act with humility and build trust; lead with transparency; deliver with focus and drive ownership always with unyielding integrity.

Our total rewards are designed to unlock your ambition by giving you the boost and flexibility you need to turn your ideas into world-changing realities. Our salary and benefits are everything youd expect from an organization with global strength and scale and youll be surrounded by career opportunities in a culture that fosters care collaboration and support.

GE HealthCare offers a great work environment professional development challenging careers and competitive compensation. GE HealthCare is anEqual Opportunity Employer.Employment decisions are made without regard to race color religion national or ethnic origin sex sexual orientation gender identity or expression age disability protected veteran status or other characteristics protected by law.

GE HealthCare will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable).

While GE HealthCare does not currently require U.S. employees to be vaccinated against COVID-19 some GE HealthCare customers have vaccination mandates that may apply to certain GE HealthCare employees

We will not sponsor individuals for employment visas now or in the future for this job opening.

GE HealthCare will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable).

While GE HealthCare does not currently require U.S. employees to be vaccinated against COVID-19 some GE HealthCare customers have vaccination mandates that may apply to certain GE HealthCare employees.

Relocation Assistance Provided: Yes

Job Description SummaryAs the Marketing Director Surgery - you will be responsible for developing influencing and activating a customer-focused marketing in the U.S. You will learn about the customers needs and what the Surgery portfolio of products services financing third-party offerings and addit...
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GE HealthCare provides digital infrastructure, data analytics & decision support tools helps in diagnosis, treatment and monitoring of patients

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