Single Malt Brand Ambassador, Tokyo ,

Tokyo - Japan

Monthly Salary: Not Disclosed

Posted on: 30+ days ago

Vacancies: 1 Vacancy

Job Summary

ブランドの顔として活動いただける方を募集しております

200年の歴史を持つシングルモルトウイスキーThe Glenlivetザグレンリベットをメインで担当いただきます
バーテンダーのご経験がある方ウイスキーに対して情熱のある方からのご応募をお待ちしております
バーやレストラン等家庭量販店等の取引先と信頼関係を築き最終的により多くのお客様に製品を手に取っていただくことを目指しますセミナーやイベントの開催街やホテルのバー訪問を通じてザグレンリベットの魅力を伝えることが主な役割です
影響力のあるブランドを担当し創造性を活かしながら裁量を持って活動できる環境が整っていますまた消費者や取引先との接点を築くだけでなくスコットランドの蒸留所とも連携し最新の製品情報を直接得ることができます

業務内容応募要件の詳細については下記の求人要項をご覧ください

Job Purpose

As the face of brands in the field/social media sphere identify reach and positively engage with new & existing consumers/shoppers & Trade customers to build brand trust increase share of mind and drive advocacy via championing the brands ultimately contributing to drive sales.
Support local Marketing teams in planning and executing key brand seminars and tasting events (online & offline) to showcase the brands to various bodies of audience.
Support local sales teams to seed & grow the brands in the on-trade and build relationships with bartenders to drive their engagement for the brands ( occasionally off-trade shoppers to experience the brands)
Scope of Brands are PRJ Single Malt Whisky portfolio (The Glenlivet Aberlour Secret Speyside Collection)

Principal Responsibilities

①Brand Education

Organize and conduct mentoring sessions for our Single Malt Whisky portfolio with key On-Trade players and with Off-trade buyers/shoppers.
Initiate & implement regular internal mentoring and tasting sessions for PRJ internal commercial & marketing teams to communicate the brands uniqueness vs competition.
Keep developing & nurturing superior knowledge in Whisky to act as the internal reference & the Japan counterpart for the global marketing/heritage teams.

②Brand Advocacy

Plan implement and host inspiring & engaging consumers events (both offline and online) throughout the year to drive advocacy for our brands.
Develop new creative ideas & event concepts together with the local Brand team.
Identify potential brand collaborations to enrich event content.
Participate in industry events and network to build reputation as the Single Malt Whisky Brand Ambassador and to stay abreast of industry news.
Build a relationship with our existing influencers and identify new influencers.
Manage and initiate CRM activations with the support of the local Brand team.
Nurture CRM members loyalty through their engagement on brand events / activities and act as the face of the Brand for our CRM members.

③Business Development

Work closely with PRJ MOT sales team to develop new accounts and maintain regular effective & engaging communications with key MOT outlets. Collect up-to-date information to optimize business opportunities.

④Business Performance

Monitor activity performance and provide activity report on a monthly basis including learnings.

Organization

Reporting to Marketing Manager

Requirements

Education: High School Graduate
Language: Japanese at the level to deliver compelling brand seminar handle Q&A sessions (N-1 level) / Conversational-level English
Experience: Bartending and/or cocktail making experience is a plus.
Key Competencies (hard):Strong public speaking and story-telling capabilities Entrepreneurship maturity and ownership to network with people locally and establish him or herself as a person behind the brand Relationship building Whisky Knowledge Planning & organization.
Key Competencies (soft):A person with energy charm presence & impact with professionalism Genuine power & drive for connecting and engaging with people Determined & Passionate self-starter Team player.

Job Posting End Date:

Target Hire Date:

Target End Date:

ブランドの顔として活動いただける方を募集しております200年の歴史を持つシングルモルトウイスキーThe Glenlivetザグレンリベットをメインで担当いただきますバーテンダーのご経験がある方ウイスキーに対して情熱のある方からのご応募をお待ちしておりますバーやレストラン等家庭量販店等の取引先と信頼関係を築き最終的により多くのお客様に製品を手に取っていただくことを目指しますセミナーやイベントの開催街やホテルのバー訪問を通じてザグレンリベットの魅力を伝えることが主な役割です影響力のあるブランドを担当し創造性を活かしながら裁量を持って活動できる環境が整っていますまた消費者や取引先との接点を築くだけで...