Creative Brand Manager, D&D Franchise

At Wizards of the Coast we connect people around the world through play and imagination. From our genre-defining games like Magic: The Gathering and Dungeons & Dragons to our growing multiverse we continue to innovate and build new ways to foster friendship and connection. Thats where you come in!

The D&D Franchise team is seeking a Creative Brand Managerto serve as a brand steward for Dungeons & Dragons Franchise guiding research developing creative reference and providing brand assurance and product this role youll help uphold and communicate the creative vision of Dungeons & Dragons across a growing slate of internal and external initiatives. You will act as the franchises creative vault keeper managing information providing clarity on established creative strategy building IP toolkits and other reference materials and shepherding brand approvals internally and with external partners.

What Youll Do:

• Maintain update and distributeD&D Franchises lore and reference archive.
• Research organize and curate D&D worldbuilding elementscharacters settings storylines and themesinto clear actionable resources for cross-functional and external teams.
• Develop and evolve creative toolkits and brand tenetsthat enable consistent high-quality storytelling aligned with the heart of Dungeons & Dragons.
• Partner with internal teams and external collaborators totranslate the creative and narrative pillars of D&Dinto new expressions across media products and experiences.
• Act as asteward of D&Ds storytelling and brand identity ensuring that all creative work honors the brands tone spirit and aspirational qualities.
• Offerconstructive feedback and creative problem-solving maintaining fidelity to the IP while supporting innovation and forward-thinking perspectives.

What Youll Bring:

• Proven track record in research narrative development or creative brand management as well as deep experience with internal and external collaboration.
• Familiarity with current Dungeons & Dragons system settings and storylines and a passion for enabling others to express them in ways that reflect Wizards values diverse voices and contemporary fantasy.
• Strong unassisted writing editing and storytelling skills capable of streamlining research material into clear actionable narrative and brand guidance for a variety of partners.
• Experience with knowledge management; able to organize and maintain a document library and securely disseminate information. A proactive problem solver who anticipates creative and brand challenges identifies solutions and maintains alignment across teams and partners.
• Familiarity with digital collaboration tools and standard creative and office software (e.g. Adobe Creative Suite Microsoft Outlook / Teams PowerPoint Smartsheet Confluence).

Nice to Have:

• Familiarity with current D&D community and Actual Play ecosystem

We are an Equal Opportunity / Affirmative Action Employer

Wizards of the Coast is committed to equality of opportunity in all aspects of employment. We are committed to making all employment decisions without regard to race color religion sex sexual orientation gender identity or expression national origin age marital status or any other legally protected status.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process to perform essential job functions and to receive other benefits and privileges of employment. If you have a disability and require assistance in this application process and need to request an accommodation please contact your recruiter or coordinator.

The base salary range for this position is $105400.00 to $158200.00. The hiring range will vary based on factors such as experience skills location and market conditions. Additionally employees may be eligible for annual and long-term incentives as part of their overall compensation package.

Our Comprehensive Benefits Package Includes:

• Health & Wellness: Medical Dental and Vision Insurance
• Time Off to Recharge: Paid Vacation & Holidays
• Financial Well-being: Generous 401(k) Match
• Life & Family Support: Paid Parental Leave
• Giving Back: Volunteer & Employee Giving Programs
• Level Up Your Skills: Tuition Reimbursement
• Exclusive Perks: Product Discounts & More!

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