Marketing Specialist

Lehigh

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profile Job Location:

Bethlehem - South Africa

profile Monthly Salary: $ 55200 - 67180
Posted on: 30+ days ago
Vacancies: 1 Vacancy

Job Summary

Join Lehigh Universitys dynamic Communications & Public Affairs team as a Marketing Specialist and play a pivotal role in attracting tomorrows leaders to our prestigious institution. This full-time exempt position offers an exciting opportunity to drive meaningful marketing initiatives that showcase Lehighs excellence to prospective students worldwide.

Position Number:S76440

This position is a Grade: 9 - 40 with an approximate salary range of $55200 - $67180 and is subject to change based on experience skills and qualifications.

Key Responsibilities:
Support and coordinate marketing strategies for Admissions Marketing initiatives across platforms including social media email marketing digital advertising print materials and visitor experience
Implement and deliver comprehensive Undergraduate marketing planswith a focus on social media content creation and digital advertising strategy
Assist in developing a university-wide Graduate Admissions marketing strategy
Collaborate with executive director to build University Marketing Community of Practice programs
Coordinate cross-departmental marketing efforts and campaigns
Analyze marketing performance metrics and provide strategic recommendationsbased on benchmarking and best practices
Support the implementation of the universitys new brand

Qualifications:
Bachelors Degree in Marketing or Business or the equivalent combination of education and experience
One to three years of related work experience
General understanding of creating launching and measuring integrated marketing campaigns
Understanding of social media platforms digital advertising platforms and integrated digital campaigns
Understanding of the undergraduate and graduate admissions process and how to create resonate campaign activations at each level of the enrollment funnel
Ability to identify resources and tools to support dispersed professionals
Ability to work across a large matrixed organization and create a sense of community and belonging

At Lehigh were more than an employer were a community committed to excellence innovation and personal growth. Our comprehensive benefits package includes health dental and vision insurance generous retirement contributions and substantial tuition benefits for employees and their families. Enjoy work-life balance with paid time off professional development opportunities and access to our beautiful 2350-acre campus in Bethlehem University is an equal opportunity employer and does not discriminate. We are committed to a culturally and intellectually diverse community and we seek qualified candidates to contribute to the universitys mission.

Ready to advance your career while making a lasting impact Apply today and discover why Lehigh University is consistently ranked among the nations top with disabilities who anticipate needing an accommodation for any part of the interview or hiring process may contact Lehighs
Accommodations Specialist.
The duties of this position may allow the employee to work partially remote as deemed appropriate by their supervisor

Successful completion of standard background checks including but not limited to: social security verification education verification national criminal background checks motor vehicle checks PATCH FBI fingerprinting Child Abuse Clearance and credit history based upon the requirements of the position.

Only complete applications will be considered therefore please complete the application in its entirety. Once the posting is removed from the website applications may no longer be allowed to be completed.


Required Experience:

IC

Join Lehigh Universitys dynamic Communications & Public Affairs team as a Marketing Specialist and play a pivotal role in attracting tomorrows leaders to our prestigious institution. This full-time exempt position offers an exciting opportunity to drive meaningful marketing initiatives that showcase...
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Key Skills

  • Digital Marketing
  • Marketing
  • Google Analytics
  • Pardot
  • HTML5
  • MailChimp
  • Marketing Automation
  • Salesforce Marketing Cloud
  • HubSpot
  • Responsys
  • Email Marketing
  • Social Media Management

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GO Getters is a podcast from Lehigh University featuring Lehigh President John D. Simon

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