E-Commerce Manager

George Washington's Mount Vernon

Job Location:

Mount Vernon, OH - USA

Monthly Salary: Not Disclosed

Posted on: 30+ days ago

Vacancies: 1 Vacancy

Job Summary

E-Commerce Manager

Full-Time Exempt

Position Overview:

George Washingtons Mount Vernon is more than a historic estate its a living legacy. As our E-Commerce Manager youll bring that mission to life online. Youll lead the growth of Mount Vernons digital retail presence creating an inspiring seamless and engaging shopping experience that connects people everywhere to history and purpose.

Youll combine creative vision with data-driven strategy curating products optimizing the website and building campaigns that turn online visitors into lifelong supporters.

Essential Duties:

Drive Online Growth

Lead and manage Mount Vernons e-commerce operations across Shopify and other platforms.
Develop and implement strategies to increase online sales conversion and customer engagement.
Review analytics and sales performance to identify opportunities and emerging trends.

Create Inspiring Merchandising Experiences

Collaborate with buyers to plan and showcase product assortments that tell Mount Vernons story.
Write compelling product descriptions and ensure all listings are visually and historically accurate.
Coordinate product photography and ensure consistent mission-aligned presentation across the site.

Lead Digital Marketing Collaboration

Work with the Media & Communications team to create integrated campaigns that drive awareness and revenue.
Manage email marketing social media promotions and retargeting campaigns to connect with audiences worldwide.
Support key product launches and commemorations tied to historical anniversaries and events.

Optimize for Performance

Oversee SEO strategy metadata and content optimization to increase organic traffic.
Enhance the customer experience through thoughtful design site navigation and mobile responsiveness.
Maintain best-in-class checkout flow payment integrations and data accuracy across systems.

Ensure Operational Excellence

Partner with Warehouse and Fulfillment teams to ensure timely and accurate order processing.
Monitor inventory shipping performance and product availability.
Stay current with e-commerce technologies and trends to keep Mount Vernon at the forefront of digital retail.

Key Metrics And Performance Goals

Youll have a direct impact on Mount Vernons online growth and visitor engagement.
Key performance goals include:

Increasing unique monthly visitors and improving site engagement (bounce rate under 40%)
Maintaining or exceeding a 3% conversion rate
Achieving strong email campaign results (open rate above 25% click-through above 5%)
Recovering 15% or more of abandoned carts through retargeting
Growing repeat customers to 3545% of total buyers
Ensuring fully optimized product listings with strong SEO performance

Qualifications:

Education: Bachelors degree in Business Marketing or a related field.
Experience: 35 years of e-commerce management experience preferably in retail museum or heritage-based organizations

Technical Skills:

Shopify or similar e-commerce platform proficiency
Google Analytics and web performance reporting
SEO email marketing (MailChimp Constant Contact or similar) and social commerce tools
Basic photo editing (ISSUU Canva) and content management systems

Personal Attributes:

A creative problem-solver who thrives in a collaborative mission-driven team
Strong communicator with an eye for design and storytelling
Analytical thinker who balances creativity with data-driven decision-making
Enthusiastic about connecting audiences to history and purpose through digital retail

Work Environment:

This position operates primarily in a professional office setting. The role routinely uses standard office equipment such as computers phones photocopiers and filing cabinets. The work environment is generally quiet with occasional interruptions.

Physical Requirements:

While performing the duties of this job the employee is regularly required to sit for extended periods talk hear and use hands to type or handle objects. The employee must occasionally lift and/or move up to 15 pounds. Visual acuity to read and interpret documents and computer screens is required.

Benefits:

403(b) Retirement plan with employer matching
Employee recognition at 5 years of service
Monthly employee events
Employee referral program
On-site Library
Discount on Public Event Tickets
Discount in the Mount Vernon Shops
Discount at the Mount Vernon Inn and Food Court Pavilion
Free Parking
Health Vision and Dental insurance
Short Term Disability Long Term Disability and Life Insurance
Paid leave for Sick Time Vacation and Holidays
Flexible spending account for medical care

The Mount Vernon Ladies Association is dedicated to creating an inclusive environment for all employees. As an Equal Opportunity Employer we are committed to building and retaining a team that represents a variety of skills experiences and perspectives. All employment decisions are based on business needs job requirements performance and qualifications without regard to race religion or belief national or ethnic origin gender/sex (including pregnancy) age physical mental or sensory disability sexual orientation gender identity and/or expression marital or domestic partnership status veteran and military status family or parental status or any other status protected under federal state or local law. The Mount Vernon Ladies Association will not tolerate discrimination or harassment based on any of these characteristics.

Required Experience:

Manager

E-Commerce ManagerFull-Time ExemptPosition Overview:George Washingtons Mount Vernon is more than a historic estate its a living legacy. As our E-Commerce Manager youll bring that mission to life online. Youll lead the growth of Mount Vernons digital retail presence creating an inspiring seamless an...