Social & Motion Designer

Betterment

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profile Job Location:

New York City, NY - USA

profile Monthly Salary: $ 95000 - 115000
Posted on: 30+ days ago
Vacancies: 1 Vacancy

Job Summary

About Betterment

Betterment is a leading technology-driven financial services company that offers investing and retirement solutions for retail investors and investment advisors as well as financial wellness solutions including a 401(k) for small and medium-sized businesses. Our team is passionate about our mission: making peoples lives better. Were headquartered in NYC and offer hybrid NY-based positions (Four days/ week in-office).

About the role

We are seeking a creative and strategic Social & Motion Designer whos equal parts creative storyteller digital native and visual problem-solver to join our Brand Creative team. With a strong design sensibility you bring an expert eye for typography layout color and brand consistency while also being motion-savvycomfortable animating graphics text and video for short-form content. You embody a digital-first mindset staying deeply attuned to social media trends across TikTok Instagram YouTube and LinkedIn and you know how to tailor design for each platforms formats and audience behaviors. You also understand the unique role motion design plays in capturing attention and boosting engagement in fast-scrolling feeds. Beyond technical expertise you are a collaborative partner who works seamlessly with marketing brand and content teams thriving in fast-paced environments where priorities shift quickly. With a culturally tuned-in perspective you bring fresh trend-aware ideas while keeping everything aligned with the brand.

This role is based out of our NYC office. For jobs based out of our NYC HQ we require in office attendance Monday through Thursday weekly. Below weve reflected the base salary range we would offer for this position. Actual salaries may vary depending on factors including but not limited to location experience and performance. The range listed is just one component of Betterments total compensation package for employees.

  • New York City: $95000 - $115000

We offer a competitive equity package health dental and vision benefits life and AD&D short-term and long-term disability insurance EAP commuter and parking benefits FSA/HSA and 401(k) with employer match as well as a flexible PTO policy. This job may also be eligible for variable compensation in the form of a company incentive bonus.

A day in the life

  • Collaborate with our social media manager to create timely platform-first visuals including motion graphics and video clips tailored to each channels strengths and audience needs
  • Apply the brand style guide effectively ensuring consistency while experimenting with fresh ideas to keep content modern and engaging
  • Collaborate with teammates across design production and blog content to help produce compelling content for brand growth events and earned media
  • Design for evolving platform features like Instagram Stories TikTok YouTube Shorts Snapchat Discover knowing when to use native tools vs. custom graphics to create authentic visually cohesive branded work
  • Strive for high standards in storytelling knowing when and how branded graphics can make the story clearer and more engaging

What were looking for

  • 4 years of agency studio or freelance design experience with a strong focus on social media and motion/video
  • A portfolio of work that displays proficiency in graphics motion and storytelling. Basic illustration skills for minor edits needed to existing assets.
  • Strong grasp of visual design principles (e.g. typography color layout hierarchy)
  • Motion design and video editing skills for short-form content
  • Proficiency with design and motion tools (e.g. Adobe Creative Suite Figma After Effects)
  • Understanding of brand style guides and how to balance consistency with creative experimentation
  • Knowledge of AI-assisted creative tools (e.g. image/video generation automation)
  • Ability to collaborate across teams (writers strategists marketers illustrators)
  • Strong organizational skills to manage multiple projects and meet quick-turn deadlines
  • Perpetually online with deep understanding of social trends memes and platform best practices

*Link to portfolio required

What being at Betterment means for you

We change lives

Join a community of innovators working to transform financial outcomes for real people. Your work will make an impact always laddering up to our mission: making peoples lives better.

We set audacious goals

We set them for the company our customers and ourselvesand we wont stop until we reach them. We dont just show up; we give our all then celebrate our wins.

We value all perspectives

When we collaborate were at our best. We believe diverse perspectives lead to better outcomes and strive to uphold our supportive and inclusive community.

We invest in you with:

  • A competitive suite of benefits including: medical dental and vision insurance; life and AD&D insurance; STD and LTD benefits including infertility support and World Professional Association for Transgender Health approved benefits; and generous parental leave.
  • Flexible paid time off (and encouragement to use it!)
  • Meaningful opportunity for community building through our 7 Employee Resource Groups
  • Empowerment to own and lead change and affect the business
  • Dedicated professional development opportunities
  • Lunch from our in-house chef at our NYC headquarters

What happens next

Well take a few weeks to review all applications. If wed like to spend more time with you well reach out to arrange next steps which will include 3-4 sets of meetings with your future colleagues.

In the interview process well look to learn more about your skills experiences capabilities and motivators. Many of our questions will be aimed at understanding how you might operate here at Betterment. Depending on the role we may ask you to complete a case study exercise or technical assessments as we want to collect a robust set of data points to better inform our decisions.

On average it takes us around 3-5 weeks to make a hiring decision depending on your availability and sense of urgency. As a best practice we aim to interview at least 2-3 final round candidates before making a hiring decision. Please note that as we usually receive an overwhelming number of applications for open positions were unable to offer individual feedback during the interview process.

We recognize that interviewing for a new role is a big deal. We appreciate you considering Betterment as the next step in your career and our Recruiting Team is here to support and advocate for you through the interview process!

Betterment is dedicated to providing accommodations to candidates upon request. If you need accommodations at any point throughout the interview process please reach out to your recruiter.

Please note that in any materials you submit you mayredactor remove age-identifying information such as age date of birth or dates of school attendance or graduation. You will not be penalized forredactingor removing this information.

Come join us!

Were an equal opportunity employer and comply with all applicable federal state and local fair employment practices laws. We strictly prohibit and do not tolerate discrimination against employees applicants or any other covered persons because of race color religion creed national origin or ancestry ethnicity sex gender (including gender nonconformity and status as a transgender or transsexual individual) sexual orientation marital status age physical or mental disability citizenship past current or prospective service in the uniformed services predisposing genetic characteristic domestic violence victim status arrest records or any other characteristic protected under applicable federal state or local law.

E-Verify Statement

Betterment participates in E-Verify. We will provide the Social Security Administration and if necessary the Department of Homeland Security with information from each new employees Form I-9 to confirm work authorization. Please note that we do not use this information to pre-screen job applicants.
E-Verify Notice
E-Verify Notice (Spanish)
Right to Work Notice
Right to Work Notice (Spanish)

CPRA Language - CA Applicants ONLY

We collect and store personal information for the purposes of candidate tracking (for this role and future opportunities). The information you provide in the course of completing your application will be kept for up to 24 months. We use tools provided by third-party service providers but do not share candidate information for any purpose other than for recruiting. To access the data that is collected request deletion or to make updates to your candidate profile please email .

About BettermentBetterment is a leading technology-driven financial services company that offers investing and retirement solutions for retail investors and investment advisors as well as financial wellness solutions including a 401(k) for small and medium-sized businesses. Our team is passionate ab...
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Key Skills

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  • Access
  • Application Development
  • Facility Management
  • Insurance Management
  • Health And Safety Management

About Company

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Betterment can help grow your money by making saving and investing easy.Invest in a tailored portfolio, set buckets for your goals, and earnrewards.

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