Senior Manager, Paid Media

Reports to: Head of AdTech and Partnerships

Department: Marketing & Business Development

FLSA Category: Exempt

Position Type: Full-Time Mid-Senior level

Travel Requirement: 0-10%

Office Location: Remote US based

JOB SUMMARY

Clarvos is seeking qualified candidates for the role of Sr. Manager Paid Media. This person will lead all Paid Media efforts for our Small Business initiatives and will be an integral member of the centralized digital marketing team which advances thought leadership on paid media strategies and implements best practices to drive Clarvos global businesses.

As Senior Manager Paid Media you will own and define holistic media and growth strategies for Clarvos Small Business this role you will drive influence and alignment across cross-functional teams partnering closely with the Product Development and AI Platform teams. Your leadership will be instrumental in scaling our paid media programs and accelerating revenue growth across the business.

Were looking for a data and audience driven marketer who challenges the status quo builds strategic partnerships and influences without direct authority. This role requires comfort with ambiguity and the ability to operate in data light environments.

ESSENTIAL FUNCTIONS AND RESPONSIBILITIES

• Subject matter expert in paid media full-funnel planning and activation focused on the Small Business audiences across online channels.
• Proven thought leader with experience influencing and collaborating with senior stakeholders (Director) as well as driving behavioral change.
• Skilled in brand and performance measurement including Brand Lift Studies Research testing and funnel metrics (Awareness Consideration Conversion).
• Experience managing and scaling multiple concurrent campaigns consistently exceeding ROI targets.
• Demonstrated ability to collaborate and drive alignment across cross-functional teams in a highly matrixed environment.

KNOWLEDGE SKILLS AND ABILITIES

Leadership & Strategic Stakeholder Management

• Serve as the primary point of contact for paid media effectively communicating project status priorities and outcomes to marketing leadership and cross-functional partners.
• Build and manage strong cross-functional relationships to enhance program effectiveness and drive strategic alignment across teams.
• Influence decision-making and lead organizational change by leveraging stakeholder relationships and presenting compelling business cases.
• Define and execute holistic media strategies that support Small Business acquisition goals and broader business objectives.
• Lead strategic discussions and business reviews to ensure cross-organizational alignment and integration of full-funnel paid media campaigns.
• Identify and implement new solutions or channels to improve resource efficiency and campaign performance.
• Provide thought leadership on emerging media trends and tactics inspiring teams to embrace innovation and change.

Paid Media Program Management

• Influence and lead full funnel paid media strategy and execution serving as a subject matter expert and ensuring alignment across the broader marketing team.
• Manage relationships to drive operational excellence proactive campaign optimization creative innovation and efficient execution.
• Monitor and analyze campaign performance on a regular cadence (daily weekly monthly) delivering actionable insights and optimization recommendations to improve ROI and business growth.
• Oversee budget management and forecasting including spend allocation revenue projections and ROI modeling across all paid channels.
• Drive continuous improvement through competitive benchmarking test-and-learn strategies and cross-functional collaboration to solve business challenges and adapt to market changes.
• Translate audience insights and consumer behavior into platform- and audience-first creative strategies that inform development and planning.
• Develop compelling case studies and deploy incrementality tests to validate impact and secure investments.
• Stay ahead of industry trends identifying emerging technologies and media opportunities to innovate and enhance impact.
• Efficiently manage multiple workstreams ensuring clear communication and progress updates to stakeholders.

Qualifications:

Basic Qualifications

• 5 digital marketing experience across various paid media channels leading media strategy A/B testing scaling & optimizing spend and driving ROI.
• 5 years of experience in Brand paid media either in-house or in agency
• 5 years of experience leading brand media campaigns
• 5 years of experience in coordinating workstreams with multiple teams and stakeholders
• 5 years of experience in cross-channel planning

Preferred Experience

• SMB marketing experience or strategic and planning experience reaching nuanced audiences with a track record of developing executing and scaling high impact multi-channel go-to-market efforts.
• Demonstrated expertise in audience segmentation and targeting.
• Proven ability to engage with and influence senior stakeholders aligning marketing strategies with business objectives.
• Experience navigating and thriving in highly matrixed business environments with numerous stakeholders and complex product portfolios.
• Skilled at distilling complex insights into clear actionable recommendations and communicating them effectively across diverse audiences.
• Ability to drive influence in the creative development and research process through the lens of media and data.
• Able to drive tactical campaign execution analyze performance solve complex problems and drive results.
• Ability to effectively engage with and drive cross-functional teams to align around and achieve shared objectives particularly as it relates to paid media strategy.
• Ability to successfully balance multiple competing priorities and manage complex workstreams while consistently delivering results.
• Outstanding interpersonal communication (oral and written) and presentation skills.
• Excellent grasp of measurement and how it ties back to Brand marketing objectives; MMM experience a plus.
• Proactive resourceful and self-motivated with a strong sense of ownership and leadership.
• Knowledge of ad operations specifically in the areas of measurement implementations taxonomy structures and web telemetry.

PHYSICAL REQUIREMENTS/WORKING CONDITIONS:

Standing/Walking/Mobility: Must have mobility to attend meetings remotely and in person.

Climbing/Stooping/Kneeling: 0% - 10% of the time.

Lifting/Pulling/Pushing: 0% - 10% of the time.

Fingering/Grasping/Feeling: Must be able to write type and use a telephone system 100% of the time.

Sitting: Sitting for prolonged and extended periods of time.

This job description reflects managements assignment of essential functions; it does not prescribe or restrict the tasks that may be assigned. Management may revise duties as necessary without updating this job description.

For more information about the company please visit our website: is an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race color sex age national origin religion sexual orientation gender identity status as veteran disability or any other federal state or local protected class.

Clarvos complies with federal and state disability laws and makes reasonable accommodation for applicants and employees with disabilities.

If you require reasonable accommodation in completing the application interviewing completing any pre-employment testing or otherwise participating in the employee selection process please direct your inquiries to .