DescriptionMeet your dream team
Hi there! Were Welcome Tomorrow the digital marketing agency behind some of Africas most successful brands.
Welcome Tomorrow was founded in 2021 by Maxime Calot starting from a simple observation: advanced growth marketing techniques are not localised for emerging markets. Online marketing is increasingly complex and competitive while there too much fragmentation in the expertises required to build sustainable compounding growth. Today very few partners have a 360 vision of the key components that contribute a business success.
Bringing state-of-the-art performance marketing expertise Welcome Tomorrow is on a mission to redefine what a trusted growth partner is in Emerging Markets starting with Africa. We operate along 4 main pillars:
- Performance Marketing: driving actual business results for our customers (such as online sales or leads) thanks to data-driven strategies articulated around data media and creatives.
- Mobile Growth: acquiring new users and retaining them on mobile apps. This one is a big bet for us as the Mobile opportunity is huge in Africa (450M smartphone users) yet theres almost no local expertise in this field.
- Creative Studio: relevant creatives and messaging are paramount in any campaign performance. We design specific data-driven creatives for each marketing channel and adopt a systematic A/B testing approach.
- Tracking & Analytics: we enable our customers to collect visualise and activate their 1st party data across multiple platforms and channels to make better business decisions faster.
Requirements Role Description
At Welcome Tomorrow we believe that Creative and Performance marketing teams should sit together. Were looking for a Junior Graphic Designer to work with our team on the production and realisation of original concepts and innovative creatives for their paid media campaigns. Your missions will encompass the following:
- Designing high-impact static video and UGC creatives to help our customers gain competitive edge
- Owning the project management of our entire ad creation process to help our team stay on track with creative research delivery and testing
- Auditing the brand and products of our customers to deeply understand their industry and define the most effective communication angles they should adopt to resonate close to their end customers
- Conducting competitive research to identify our customers environment and draft creative best practices for a given industry and market
- Collaborate with teams to develop and execute creative concepts that align with brand guidelines and business objectives.
- Being on the constant lookout for new formats hooks scripts and angles ensuring our content is always one step ahead
- Participation in tech events and customer trainings to grow your skills and represent Welcome Tomorrow
Qualifications
You have:
- 1-3 years of experience in a creative agency or freelance work
- Ability to communicate write and design creative assets in both French and English written language
- Mastery of Figma and Photoshop
- Strong understanding of typography colour theory and layout design principles.
- Knowledge of responsive and mobile-first design principles.
- Creative problem solver with excellent attention to detail and ability to work in a fast-paced environment.
- Strong communication and collaboration skills.
- Basic knowledge of Google Suite (Sheets Slides Docs Drive)
- Experience designing creatives for ad campaigns (ex: Meta Google Ads)
- A portfolio of work showcasing your design & animation mindset and skills
- Excellent interpersonal and relationship skills to maintain customer relationships
- A permanent curiosity sense of observation and repartee a strong feel for advertising
- Understanding of performance-based marketing strategies
- Familiarity with new and traditional brand channels and media
Bonus:
- You have experience working with Notion (ideally you are Notion Essentials Certified)
- Experience working in a start-up and dynamic environments
- Experience working with After Effects or Illustrator
- Experience working with Google Web Designer and building dynamic HTML5 creatives
Benefits Benefits
- A human adventure in an ambitious and fast-growing company
- Joining a team of top talents localising advanced growth marketing techniques for emerging markets
- Embarking on a pleasant stimulating and challenging environment
- An attractive salary and an interesting variable
- Premium Healthcare coverage
- The possibility to work on side projects benefitting Welcome Tomorrow
- High flexibility in your organisation of your work including remote work
- Possibility of traveling overseas to meet clients and other team members
About us
At Welcome Tomorrow we value diversity and always treat all employees and job applicants based on merit qualifications competence and talent. We do not practice any discrimination based on race religion colour national origin gender sexual orientation age marital status veteran status or disability
We are one of the fastest-growing companies in Africa solving business challenges with marketing innovation
To know more about us have a look at our values
How to apply
Please follow the process here
If any questions you can email
Process
- Screening Interview (15 - 30 minutes)
- Technical Interview (with your hiring manager)
- Leadership Interview (with our CEO)
Required Experience:
Junior IC