Digital Marketing Specialist

Job brief

Were hiring a Digital Marketing Specialist with strong communication and persuasion skills to plan execute and optimize multi-channel paid media. Youll support the marketing team own performance KPIs end-to-end and turn insights into growth.

Responsibilities

• Developing marketing strategies and plans to achieve marketing targets and business objectives. This includes identifying target markets analyzing customer needs and determining the most effective marketing approaches.
• Build and execute paid media plans across Meta Google/YouTube Snapchat TikTok and X/Twitter; own budgets pacing and daily optimization.
• Run structured A/B tests (audience creative placements bidding landing pages) and scale winners methodically.
• Generating leads through various channels such as cold calling email marketing social media networking events and referrals. Conducting research to identify potential clients and initiating contact to explore marketing opportunities.
• Delivering persuasive marketing presentations and product demonstrations to potential clients. Effectively communicating the value proposition features and benefits of the product or service to generate interest and close deals.
• Negotiating pricing terms and contracts with potential clients to reach mutually beneficial agreements. Employing marketing techniques and tactics to overcome objections and handle negotiations.
• Conducting market research and analyzing market trends competition and customer preferences. Gathering insights to identify opportunities develop marketing strategies and refine sales approaches.
• Collaborating with the marketing team to develop and execute marketing campaigns and promotions. This includes creating compelling messaging selecting appropriate marketing channels and tracking campaign performance.
• Utilizing CRM systems to manage customer information track sales activities and monitor the sales pipeline. Updating and maintaining accurate and comprehensive customer records.

Requirements

• experience on all listed platforms: Meta Ads Google Ads/YouTube Snapchat Ads TikTok Ads and X/Twitter Ads (2 Years)
• Fluent in Arabic and English (spkend & written)
• Skilled in Math and Computers
• Strong communication and presentation skills

Benefits

• Competitive salary.
• All of the hardware and software will be provided for you.
• Sponsorship VISA will be provided for expats.
• Relocation cost from origin country to Oman will be covered.
• Work-Life balance.
• Fun and fair work culture with opportunities to learn upskill and grow your portfolio through diverse projects.