Senior Copywriter
Senior Copywriter
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Job Description
Senior Copywriter
Annexus
Phoenix AZ
About Annexus
As the leading independent product design and distribution company in America Annexus designs solutions to help Americans grow and protect their retirement savings. Since 2006 Annexus has developed the industrys best-performing fixed-indexed annuities and indexed universal life insurance policies and they are leading the charge in the development of in-plan lifetime income solutions with plan sponsors. Annexus is recognized as a thought leader across the industry winning multiple awards including Barrons Best Product for Seniors and most recently the Annuity Innovator of the Year award from EQDerivatives. Annexus is based in Scottsdale Arizona and is a proud member of the Integrity family.
Job Summary
The Sr. Copywriter must possess the skillset for and have the constant drive to deliver copy that is better than the rest of the industry. You will be responsible for writing editing and proofing marketing and advertising materials for both B2B and B2C markets in the financial services industry.
Primary Responsibilities:
Works with marketing managers to develop or improve financial advisor/agent (B2B) and consumer (B2C) facing marketing materials across digital and print channels including brochures web advertising landing pages emails social media video storyboards and more.
Collaborate with marketing product compliance and design teams to develop effective campaigns and materials.
Leverage AI tools to ideate draft and refine content while applying strong editorial judgment to ensure accuracy and brand alignment.
Proactively solicits feedback on draft materials and incorporates that feedback appropriately to meet sales or business objectives.
Must be able to understand and take complex products and create simplified and easily digestible content highlighting key benefits features and selling points through your copy.
Conduct research on financial trends competitor messaging and B2B and B2C audiences to inform copy.
Must be a continuous learner who shares insights and knowledge with others.
Primary Skills and Requirements:
Financial services investment or insurance product copywriting experience a plus. Desire to learn financial industry and financial product marketing.
Understanding of B2B and B2C target audiences with appropriate tone voice and effective messaging.
Advertising digital email direct and social media marketing (multichannel) campaign experience preferred.
Familiarity leveraging .ai / prompting for research ideation and content creation a plus.
Must work well independently as well as collaborate with marketing design team and product/subject matter experts to execute creative direction.
Strong attention to detail communication and organizational skills.
Team oriented with positive energy and enthusiasm.
Benefits Available
Medical/Dental/Vision Insurance
401(k) Retirement Plan
Paid Holidays
PTO
Community Service PTO
FSA/HSA
Life Insurance
Short-Term and Long-Term Disability
About Integrity
Integrity is one of the nations leading independent distributors of life health and wealth insurance products. With a strong insurtech focus we embrace a broad and innovative approach to serving agents and clients alike. Integrity is driven by a singular purpose: to help people protect their life health and wealth so they can prepare for the good days ahead.
Integrity offers you the opportunity to start a career in a family-like environment that is rewarding and cutting edge. Why Because we put our people first! At Integrity you can start a new career path at company youll love and well love you back. Were proud of the work we do and the culture weve built where we celebrate your hard work and support you daily. Joining us means being part of a hyper-growth company with tons of professional opportunities for you to accelerate your career. Integrity offers our people a competitive compensation package including benefits that make work more fun and give you and your family peace of mind.
Headquartered in Dallas Texas Integrity is committed to meeting Americans wherever they are in person over the phone or online. Integritys employees support hundreds of thousands of independent agents who serve the needs of millions of clients nationwide. For more information visit .
Integrity LLC is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race color religion sex gender identity national origin disability veteran status or any other characteristic protected by federal state or local addition Integrity LLC will provide reasonable accommodations for qualified individuals with disabilities.
Required Experience:
Senior IC
Employment Type
Full-Time
