Executive Director of Strategic Communications
Executive Director of Strategic Communications
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Job Description
Job Details
Description
Executive Director of Strategic Communications
Department: Office of the President
Classification: Full-time Salary Exempt Administrative
Reports To: University President
JOB SUMMARY
The Executive Director of Strategic Communications works collaboratively with university constituents to create an internal and marketing communications plan which supports the strategic plan mission and branding of the University. This position also works closely with the Presidents office Advancement and Admissions departments to support strategic goals.
Qualifications
DUTIES AND RESPONSIBILITIES:
Strategic Leadership & Brand Management:
- Develop and implement a comprehensive communications strategy aligned with the universitys mission and goals.
- Oversee brand positioning to enhance visibility and strengthen Spaldings reputation locally regionally and nationally.
- Advise the President and Cabinet on communication strategies and institutional messaging.
Digital Strategy:
- Lead integrated communication campaigns to support enrollment fundraising and institutional awareness.
- Oversee digital marketing efforts including website management SEO paid media and social media engagement.
- Utilize data analytics and audience insights to refine communication strategies and measure effectiveness.
Internal Communications & Presidential Announcements:
- Develop and implement an internal communications strategy to keep faculty staff and students informed and engaged.
- Support key presidential communications including announcements speeches and institutional messages.
- Ensure alignment of internal messaging with the universitys strategic goals and external brand.
Public Relations & Crisis Communication:
- Serve as the universitys chief media strategist and spokesperson as needed.
- Cultivate relationships with media stakeholders and community partners to enhance visibility.
- Manage crisis communication plans and rapid response strategies to protect and enhance the universitys reputation.
Content Development & Storytelling:
- Direct the creation of compelling narratives that highlight the universitys academic excellence student achievements faculty research and community impact.
- Oversee the production of key materials digital content press releases and publications.
- Ensure consistency and quality across all university messaging and platforms.
Leadership & Team Development:
- Lead and mentor a team of communications professionals fostering a culture of creativity and collaboration.
- Manage budgets and resources effectively to maximize impact.
- Collaborate cross-functionally with all university departments to align messaging and strategies.
KNOWLEDGE AND EXPERTISE:
- Masters degree or equivalent professional experience in marketing/communications/public relations or related field.
- Previous experience managing a strategic communications department and executing a strategic communications plan for a large organization.
- Demonstrated knowledge and experience with research and use of data to develop targeted communication strategies.
PHYSICAL DEMANDS:
- Work is normally performed in a typical interior/office work environment with frequent work at a keyboard or sitting in an office.
- Must be able to work in a fast-paced sometimes stressful environment.
- Travel required.
- Evening and weekend hours are occasionally required.
CONTACT
All applications are made through the Paycom Applicant Tracking System.
**It is highly recommended that all faculty and staff have the COVID 19 vaccination.
ABOUT SPALDING UNIVERSITY:
Spalding University offers a comprehensive package including medical dental vision Spalding matching contribution up to 5% to your 403b/Roth retirement plan generous Paid Time Off program Parental Leave paid holidays paid life insurance and long-term disability paid time for volunteering and more.
Situated in the heart of downtown Louisville Kentuckys largest city Spalding University combines a rich social justice history and a commitment to community service as we attract students who desire a high-quality education in a very personalized setting. An engaged faculty serves nearly 2000 students at the bachelors masters and doctoral levels providing real-world learning in liberal and professional studies.
Faculty staff and students are united by the institutional mission: Spalding University is a diverse community of learners dedicated to meeting the needs of the times in the tradition of the Sisters of Charity of Nazareth through quality undergraduate and graduate liberal and professional studies grounded in spiritual values with an emphasis on service and the promotion of peace and justice.
With a focus on service and leadership Spalding offers all students a mission-driven connection to community and comprehensive learning resources while striking a distinctive balance serving the educational needs of both the traditional student and the working student. In addition our unique 8-week class delivery format affords students scheduling flexibility amidst other life responsibilities.
Spalding aspires to become the first choice for students of compassion and service. Celebrated for a rigorous yet nurturing environment emulated for interdisciplinary collaborations and acclaimed for contributions to the community.
Spalding University is an Equal Employment Opportunity employer. The University complies with all federal state and local equal employment opportunity laws. It is the Universitys policy not to discriminate against any individual or group of individuals and to provide equal employment opportunity to all qualified persons regardless of race color national origin age disability religion sex pregnancy sexual orientation gender identity marital status military status veteran status or other protected status. All job offers are contingent upon successful completion of a criminal background check.
Required Experience:
Director
Employment Type
Full-Time
