Become a key driver of digital transformation at a leading Commercial Plumbing Company. You will have the opportunity to shape our digital presence work with a talented experienced team and make a significant impact on our continued growth and success.
Key Responsibilities:
Digital Marketing Strategy: Develop implement and optimize a multi-channel plan to drive brand awareness lead generation and engagement.
Website Management: Keep the site current user-friendly and optimized for SEO and conversions; manage landing pages and basic technical housekeeping.
Social Media Leadership: Manage and grow LinkedIn (primary) plus Facebook/Instagram/Twittercontent creation scheduling and community engagement.
Content & Collateral Development: Create project case studies brochures/one-pagers presentations short videos and proposal-ready project sheets and resumes.
Campaign Management: Plan execute and optimize SEO SEM email PPC and display campaigns with clear goals budgets and timelines.
Analytics & Reporting: Track and report on KPIs (traffic rankings) and iterate based on insights (GA4 Search Console).
Brand Consistency: Maintain a consistent voice and visual identity across web social proposals and print.
Team Collaboration: Partner with sales/estimating/ops to gather photos project data and proof points; coordinate with agencies/vendors as needed.
Pipeline Generation: Prospect and qualify GCs owners and facility managers; maintain a prioritized chase list of upcoming projects.
Trends & Innovation: Stay current on tools and best practices; recommend improvements to keep our digital program sharp.
Events (Occasional): Support trade shows sponsorships and client
Qualifications:
Experience in digital/B2B marketing (AEC/construction/trades a plus).
Strong writing and interviewing skills; able to translate technical field work into clear client value.
Hands-on with WordPress (or similar CMS) GA4/Search Console and basic design tools (Canva/Adobe).
Familiarity with SEO/SEM PPC UTM tagging and light marketing automation/CRM for lists and attribution.
Basic photo/video capture/editing; organized proactive and comfortable visiting jobsites for content
Compensation & Benefits
$60000 annual salary
Medical Dental Vision plans
401k with 4% company match
PTO Holidays
New role with many growth opportunities
Required Experience:
Manager