drjobs Brand Manager Online Sales

Brand Manager Online Sales

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1 Vacancy
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Job Location drjobs

Delhi - India

Yearly Salary drjobs

₹ 600000 - 700000

Vacancy

1 Vacancy

Job Description

We are seeking a passionate and performance-driven Brand Manager - Online Sales to take charge of our own Apparel Brand and drive growth across D2C channels. The ideal candidate will be responsible for developing and executing online strategies to build brand equity increase traffic and maximize conversions


Key Responsibilities:

  • Brand Strategy and Positioning: Build and maintain a strong and consistent brand voice across all digital platforms. Collaborate with the design and product teams to ensure brand alignment in all communications and campaigns.
  • Performance Marketing: Lead digital marketing initiatives (Meta Google etc.) to optimize customer acquisition and retention.
  • E-commerce Management: Manage the D2C website (Shopify or equivalent) ensuring a seamless and engaging user experience.
  • Campaign Execution: Plan and execute online promotional campaigns product launches discounts and festive offers in coordination with the marketing team .
  • Website Merchandising: Monitor and update product listings banners pricing and inventory across the site; coordinate with design and tech teams as needed.
  • Cross-Functional Collaboration: Work closely with performance marketing operations design and customer care teams to align sales efforts and improve customer satisfaction.
  • Customer Insights & Analytics: Monitor online customer behavior traffic and conversion data to suggest improvements in user experience return rates and order fulfilment.


Qualification and Skills Required:

  • Bachelors degree in Business Marketing Communications or related field (preferred).
  • 6-8 years of experience in online/D2C E-Commerce or fashion brand marketing preferably in reputed apparel or fashion brand.
  • Excellent communication skills both written and verbal.
  • Strong knowledge of e-commerce platforms and google analytics



Required Experience:

Manager

Employment Type

Full-Time

Company Industry

About Company

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