KRON4 a Nexstar Media Group Inc. station in San Francisco is recruiting a Digital Producer. This role is responsible for updating curating high-performing content crafting homepage layouts driven by data and helping to report the news -- everything from quick-hit local stories to breaking news and enterprise reports. This role will work on building a loyal local audience by being responsive to traffic patterns and audience interest while serving as a steward of our brands.
This will be a regular full-time non-union non-exempt position. Schedule will be flexible but may include evenings and weekends.
Responsibilities:
- Curate and produce a steady stream of interesting original content as well as content shared from other stations in the company
- Monitor all forms of media (print TV digital blogs and social) and be quick to report breaking news
- Always on the hunt for exclusive and/or trending content that will grow engagement and drive loyal local traffic
- Excellent at writing headlines that grow audience and engagement
- Prioritize packaging content that grows page views per visitor and time-on-site using headline testing metric tools and observed patterns to guide decision making
- Understand different ways to tell a story particularly producing/sourcing short videos and choosing great photos from station archives and stock photography/newswire options
- Evaluate website traffic trends to make decisions on both daily content needs and in concert with the team longer-term content curation that will grow the local audience
- Build positive working relationships with station staff and management work collaboratively on enterprise content and create opportunities to drive to web content from broadcast
- Distribute news content on social media in line with the stations social media strategy
Requirements and Skills:
- Two years of experience in digital content and journalism
- Strong multi-tasking abilities
- Organized technical problem solver and quick decision-maker
- Capable of researching interviewing and writing original news articles
- Knowledge of SEO best practices and AP Style
- Enjoys working in teams and has excellent interpersonal skills
- Ability to learn new technology and applications independently and quickly
- Strong communicator
- Some schedule flexibility (nights weekends early mornings)
- Regularly meets measurements of success
- Understanding of Adobe Analytics; Chartbeat experience a plus
- Proficiency in MS Office; HTML experience a plus
- Basic proficiency in the Adobe suite a plus
- Job may include night weekends and early mornings
Compensation: $31.25/hr. to commensurate with experience and skill level