Product Marketing Manager

Join the movement thats transforming railroads and revolutionizing the future of transportation.

AtWi-Tronix were not just imagining the future of railwere engineering it. Our team of trailblazers is radically changing how the rail industry thinks performs and innovates. Every day we push boundaries to keep rail safe efficient and on track.

Were looking for aSenior Product Marketing Managerto lead our go-to-market strategy and shape how our cutting-edge solutions are positioned in the market. If you thrive at the intersection of product marketing and salesand love translating technical value into business impactthis is your ride.

CORE FUNCTIONS

• Develop and refine product positioning messaging and value propositions that resonate with B2B buyersdifferentiateus in the market andalignwith customer pain points and industry trends.
• Drive go-to-market (GTM) strategy and execution for product launches feature releases and growth initiatives in partnership with Product Sales and Marketing teams.
• Lead pricing and packaging strategyconduct market research competitive analysis and customer segmentation to optimize monetization margin and adoption.
• Enable the sales and customer success teams with compelling collateral case studies presentations demo narratives and training that supports pipeline creation and deal conversion.
• Serve as the voice of the customer by gathering and synthesizing market insights competitive intelligence and customer feedback to influence product roadmaps and marketing campaigns.
• Collaborate cross-functionally with Product Engineering and Executive stakeholders to identify new opportunities guide analyst relations and elevate our market presence.

POSITION REQUIREMENTS

• 8 years in B2B acquisition marketing including at least 4 years focused on enterprise SaaS platforms or industrial hardware.
• Demonstrated success in a B2B SaaS environment leading product launches and GTM initiatives that drove measurable adoption revenue or market share impact.
• Startup or high-growth environment experience; able to build and scale new processes from scratch with energy organization and initiative
• Experience working with large enterprise clients and selling to buyer personas (CIOs COOs and operational leaders) with the ability to translate technical value into business outcomes.
• Experience in designing or operating SaaS or sophisticated B2B pricing models preferably with usage-based pricing experience.
• A strategic proactive and curious mindset with excellent communication skills and the ability to lead cross-functional initiatives and navigate ambiguity.
• Ability to demonstrate evidence of commitment to lifelong discretionary learning in the product marketing career field and product/industries from prior experience.
• Technology enthusiast demonstrated through work experience hobbies and/or education
• Agile Mindset the ability to work in an iterative manner that allows for rapid prototyping effective feedback loops and the ability to meet aggressive timelines.

PHYSICAL DEMANDS AND WORKING CONDITIONS

• Ability to travel about 15% domestically and internationally
• Ability to board a locomotive
• Working conditions as found in a typical office location
• In-office expectations (Bolingbrook IL) are Tuesdays Wednesdays and Thursdays based on our current in-office operating model. This model can change at any time and the expectation is that all local team members are able and willing to come into the office on any day of the week as needed.

WHY WI-TRONIX

• Be part of a mission-driven company revolutionizing rail technology.
• Work with cutting-edge tools and a passionate collaborative team.
• Enjoy a culture that values innovation ownership and making things happen.

This positions anticipated base salary range is $140000 to 160000. Final compensation will be based on experience qualifications and location. Wi-Tronix is proud to be an Equal Opportunity Affirmative Action E-Verify and Drug-Free Employer. All qualified applicants will receive consideration for employment without regard to race color religion gender gender identity or expression sexual orientation national origin physical or mental disability age or veteran status or any other basis protected by federal state or local law. If you need reasonable accommodation for any part of the application process due to disability please inform us at so that we can discuss the appropriate alternatives available. Wi-Tronix does not review unsolicited resumes from recruiters or search firms.