Digital Optimization Manager
Digital Optimization Manager
Posted on :
13-09-2025
Employer Active
1 Vacancy
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Job Description
Benefits:
- 401(k)
- 401(k) matching
- Bonus based on performance
- Competitive salary
- Dental insurance
- Employee discounts
- Health insurance
- Opportunity for advancement
- Paid time off
- Parental leave
- Training & development
- Vision insurance
- Wellness resources
About the Role:
The Digital Optimization Manager will be accountable for driving measurable improvements in website performance conversion and customer experience. To succeed in this role the individual must combine technical expertise with analytical thinking collaboration and a strong customer-first mindset. These efforts build the value of using our brand to facilitate the sales process that instills confidence and satisfaction in our system.
You are an experienced hands-on CRO expert and have a passion for driving continued improvements across our website and making ongoing changes that improve site performance and optimization. You are data-driven and wake up every day thinking about how to improve website performance.
You are data-focused- using it to drive improvements and accurate reporting.
This position includes but is not limited to the following:
ESSENTIAL DUTIES AND RESPONSIBILITIES:
- Manage day-to-day website performance functionality and uptime.
- Monitor report and analyze KPIs (traffic conversions SEO engagement and testing results) and provide actionable insights.
- Execute optimization initiatives including SEO improvements conversion funnel enhancements and CTA effectiveness.
- Plan and run A/B and multivariate tests implementing successful changes to drive conversions.
- Improve the digital customer journey using usability testing heatmaps and customer feedback.
- Collaborate with marketing design content and IT teams to ensure alignment and timely execution of website projects.
- Stay current on digital best practices trends and tools proactively introducing new opportunities for growth.
SKILLS & TRAITS
- Strong proficiency in website management (CMS platforms basic HTML/CSS).
- Deep knowledge of SEO CRO analytics platforms (GA4 GTM Looker Studio heatmapping tools testing software).
- Ability to translate data into insights and prioritize optimizations that drive measurable business outcomes.
- Solid grasp of UX/UI principles and customer journey mapping.
- Strong project management and organizational skills; able to deliver updates and optimizations on time.
- Excellent communicator and collaborator capable of working across technical and creative teams.
- Analytical detail-oriented and results-driven with a track record of improving conversions and engagement.
- Curious adaptable and innovative continuously seeking new ways to enhance digital performance.
QUALIFICATIONS
- Bachelors degree in marketing Digital Media Business or a related field (or equivalent experience).
- 35 years of experience in website conversion optimization.
- Hands-on experience using various technologies and platforms to optimize websites
Flexible work from home options available.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race color religion sex national origin disability status protected veteran status or any other characteristic protected by law.
Employment Opportunities With College HUNKS
As Seen on ABCs Shark Tank CBSs Undercover Boss HGTVs House Hunters CNBCs Blue-Collar Millionaires and more. With nearly 200 franchise locations across North America College H.U.N.K.S. Hauling Junk & Moving (CHHJ/M) is one of the largest and fastest growing franchise opportunities. The company is a multi-year consecutive winner of the INC 5000 Fastest Growing Companies award and headquartered in beautiful sunny Tampa FL. The Brand Central team provides franchise support to the franchise owners across the country and operates a World Class Sales and Loyalty Center.
A purpose-driven values-based socially conscious organization that has been recognized as one of the Top Places to Work and is known for its unique and fun company culture CHHJ/M is an ideal place to flourish and grow as a professional.
COMPANY MISSION: To live our four core values of Building Leaders; Always Branding; Listen Fulfill and Delight; and Creating a Fun Enthusiastic Team Environment. To always provide our brand promise of a stress-free moving or hauling experience and always provide our clients with H.U.N.K.S. (which stands for Honest Uniformed Nice Knowledgeable Service).
College Hunks Hauling Junk and Moving - Corp Office is independently owned and operated by a franchisee. Your application will go directly to the franchisee and all hiring decisions will be made by the management of that franchise. All inquiries about employment at this franchise should be made directly to the franchisee and not to College Hunks Hauling Junk Corporate.
Required Experience:
Manager
Employment Type
Full-Time
Key Skills
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