CRM Marketing Analyst (mfd)
CRM Marketing Analyst (mfd)
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Job Description
MB Energy founded in 1947 and headquartered in Hamburg is an independent and integrated energy company with operations in Europe the United States and Singapore. The company is active in the import storage distribution and marketing of petroleum products liquefied petroleum gas (LPG) chemicals and biofuels. With decades of industry experience and an innovative approach MB Energy plays an active role in the global energy landscape supporting its customers in the transition to lower-emission energy sources by developing and providing forward-looking alternatives.
Lets shape the future of the energy industry together!
For our company headquarters in Hamburgs HafenCity we are looking for you to start as soon as possible as
CRM Marketing Analyst (m/f/d)
Our offer to you:
Work-life balance: 38.75 working hours per week with 30 days annual leave
Ability to work freely: flexible working hours and individual remote work arrangement
Remuneration and additional benefits: Profit sharing 13 salaries holiday pay travel allowance etc
Support in various life situations: through our partner PME Family Service offering support in life crises as well as professional advice on work-related and personal matters such as childcare elder care and more
Security and provisions: accident insurance also covering private accidents; excellent employers contribution to your company pension scheme; Lifetime Account with opportunities to save for sabbaticals or early retirement
Health: Subsidized membership with EGYM Wellpass providing access to a wide range of sports facilities across Germany as well as online courses in fitness nutrition and meditation; free access to the Headspace app; bicycle leasing
Learning & Development: support on your individual development path with internal and external training opportunities
Networking: Networks within the company to establish cross-team and international connections as well as company events
Open corporate culture: at heart a family-owned company with drive a culture of lived tolerance speak-up mentality and strong team spirit on the path to a green future
Modern collaborative office: with a subsidized employee restaurant open-plan office concept and views of the Elbe River and the harbour
Heres what you can look forward to:
As a CRM Marketing Analyst (m/w/d) you play a key role at the interface of marketing sales and analytics in an international environment. You design and optimize data-driven campaigns map customer journeys and translate insights into actions that strengthen customer engagement and drive business growth. With your expertise in CRM systems and digital marketing tools you ensure seamless processes improve lead nurturing and conversion rates and actively shape the future of our customer-centric marketing.
Your tasks in a nutshell:
Analyze & Report: You analyze customer and marketing data identify trends and report on key performance indicators (KPIs) and return on marketing investment (ROMI).
Connect Marketing & Sales: You link marketing campaigns with sales development by tracking lead progression sales impact and conversion rates.
Map & Optimize Journeys: You create and maintain customer journey maps to improve customer experience and guide marketing strategies.
Manage CRM & Data: You ensure data quality in the CRM system oversee integration with marketing and sales tools and implement best practices for data governance.
Visualize & Communicate: You develop dashboards and reports using BI tools (e.g. Power BI) and translate insights into actionable recommendations.
Collaborate & Enable: You work closely with sales and marketing teams provide training on CRM tools and analytics processes and promote data-driven practices.
Ensure Compliance: You safeguard adherence to data protection regulations in all CRM and analytics activities.
What helps you to fulfill this role:
Professional Background: You hold a bachelors degree in Marketing Business Informatics Digital Media or a related field and bring 35 years of experience in a comparable role.
CRM Expertise: You have hands-on experience with CRM systems (admin-level knowledge preferred) and are familiar with digital marketing tools automation and lead nurturing processes.
Analytical & Technical Skills: You combine strong analytical abilities with proficiency in creating insightful reports and dashboards using BI tools to support decision-making.
Marketing Impact: Proven ability to measure and optimize return on marketing investment (ROMI) and link marketing campaigns to sales development.
Customer Journey & Compliance: Knowledge of customer journey mapping marketing principles and compliance with data privacy regulations (e.g. GDPR CCPA).
Language Skills: You are fluent in English; German or another European language is a plus.
With these characteristics you fit perfectly with us:
Customer-Oriented: You understand the value of data and use it to improve customer experience and business outcomes.
Digital Mindset: You are tech-savvy proactive and eager to optimize digital workflows and systems.
Collaborative: You enjoy working in cross-functional teams and communicate effectively with different stakeholders.
Engaging: You feel comfortable presenting in front of larger groups and conducting trainings.
Even if you do not fulfil all of the above requirements we encourage you to apply if you believe your experience will add value to our team.
You feel this could be a match
We look forward to receiving your application including your salary expectations and earliest possible starting date via the application form on our website. If you have any questions please contact our Talent Acquisition Team at the following email address: .
#OurEnergyYourWay
Learn more about our mission vision and values: MB Energy - Our purpose mission vision & values
Required Experience:
IC
Employment Type
Full-Time
