Marketing Technology Lead

About the Team

Business Technology is an organization of problem solvers. We manage procure and maximize investment in technology across all Business teams within Miro. Our team is composed of Architects Product Owners Analysts and Developers who deliver flawless execution of end to end business process automation. We are a team that delivers well-architected technology solutions to achieve business goals of the company.

About the Role

Miro is building the future of collaboration and as we evolve so does our marketing engine. We are seeking a visionaryMarketing Technology Leadto join us as a key partner to the Marketing Leadership Team.

This role is not just about managing a tech stack; its about architecting the intelligent infrastructure that will orchestrate Miros critical transition to a multi-product strategy.
You will be at the center of scaling our growth across both our B2B enterprise and B2C SaaS businesses building the technological foundation for our next chapter shoulder to shoulder with our Marketing Leadership team.

What youll do

• Lead & Scale a Team: Recruit mentor and manage a world-class team of marketing technology and operations professionals. Foster a culture of excellence innovation and accountability to support Miros ambitious growth targets
• Architect an AI-Powered Growth Stack: Develop and execute a forward-thinking roadmap for Miros MarTech stack with a clear focus on integrating AI and machine learning. Your vision will ensure our technology accelerates growth loops from top-of-funnel acquisition to long-term user retention
• Drive AI & Predictive Capabilities: Champion the use of AI across the marketing funnel. Implement predictive analytics for lead scoring and churn prediction leverage AI for deep personalization across the user journey and explore generative AI to scale content and creative development
• Instrument the Full Funnel: Own the marketing data ecosystem from instrumentation and attribution to governance. You will ensure we have a clean trusted and real-time view of performance enabling the team to make rapid data-driven decisions that optimize conversion rates and lifetime value (LTV)
• Master Marketing Automation & Architecture: Evolve our marketing automation and customer engagement infrastructure (e.g. Marketo Hightouch Braze) from a campaign execution tool into an intelligent engine for orchestrating complex multi-channel user journeys and growth experiments
• Forge Strategic Cross-Functional Partnerships: Act as the key technology partner to leaders in Marketing Sales Data Science and Engineering. Translate business needs into technical requirements and ensure our systems provide a seamless integrated experience for both our internal teams and our users

What youll need

• 10 years in marketing technology or a related field with 3 years leading and scaling high-performing teams
• Proven leadership of engineering teams building and maintaining marketing tech solutions with a focus on innovation and efficiency
• Strong experience with agile methodologies in SaaS environments enabling cross-functional collaboration between marketing product and engineering
• Deep expertise in designing and optimizing B2B/B2C martech stacks including CRM (Salesforce) marketing automation (Marketo Braze HubSpot) CDPs/DMPs and analytics tools (GA4 Tableau Looker)
• Strong grasp of marketing data architecture instrumentation attribution modeling and governance to support data integrity compliance and lifecycle management
• Experience applying AI/ML in martech to drive personalization predictive analytics and campaign automation
• Strategic thinker with the ability to translate complex technical topics into business impact for senior leadership
• Excellent communicator with a track record of influencing executives and aligning cross-functional teams on large-scale initiatives
• Comfortable navigating ambiguity and driving transformation in fast-paced evolving environments particularly around new tech and AI adoption

Whats in it for you

• 401k matching Competitive equity package
• Excellent Medical Dental and Vision health benefits
• Fertility & Family Forming Benefits
• Flexible time off
• Lunch snacks and drinks provided in the office
• Wellbeing benefit and WFH equipment allowance
• Annual learning and development allowance to grow your skills and career
• Up to $2000 of charitable donation matches each year