Field Activations Manager
Field Activations Manager
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Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
Duties & Responsibilities
Key Duties and Responsibilities:
- Logistics and Transport
- Safely transport teams promotional materials and event equipment to activation sites.
- Conduct routine vehicle checks and ensure compliance with safety standards.
- Manage loading offloading and secure storage of event materials.
- Campaign Planning and Execution
- Develop and implement tactical field activation plans aligned with marketing strategy.
- Coordinate with internal teams to ensure a consistent brand message.
- Deploy activation teams effectively to cover targeted areas.
- Team Leadership and Supervision
- Lead train and motivate brand ambassadors and promoters.
- Provide on-the-ground supervision during activations.
- Conduct performance evaluations and feedback sessions.
- Sales and Reporting
- Monitor and drive sales performance during activations.
- Track campaign performance against KPIs and report to management.
- Collect customer insights and market intelligence to inform future strategies.
- Budget Management
- Oversee budgets for field marketing activities.
- Negotiate with vendors and suppliers for cost-effective solutions.
Key Performance Areas
- Sales and Revenue Performance
- Lead generation conversion rates and sales uplift.
- Customer acquisition cost (CAC) and return on investment (ROI).
- Brand and Market Performance
- Brand visibility awareness and audience engagement.
- Brand loyalty retention and customer perception.
- Operational Excellence
- Compliance with campaign execution standards.
- Effective budget management and cost control.
- Team productivity leadership and morale.
- Timely reporting and analysis of campaign results.
Minimum Requirements:
- Certificate or Diploma in Marketing (required).
- 5 years experience in field marketing brand activation or sales.
- Valid South African Drivers Licence (Code 8 or higher).
- Own reliable transport.
- knowledge of local markets and consumer behaviour.
Location:
- Johannesburg
Job Type:
- Permanent
Workplace Type:
- Hybrid
Experience Level:
- Intermediate
If youre ready to take your career to the next level and make an impact apply today! You can send your CV to
Required Experience:
Manager
Employment Type
Full-Time
