Media Executive (Asso) - Wggb

About Gray Media:

Gray Media or Gray is a multimedia company headquartered in Atlanta Georgia formally known as Gray Television Inc. The company is the nations largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Grays additional media properties include video production companies Raycom Sports Tupelo Media Group and PowerNation Studios and studio production facilities Assembly Atlanta and Third Rail Studios.

About WGGB:

As the trusted voice of the Pioneer Valley our powerhouse of three major network affiliates (ABC FOX CBS) and robust digital presence reaches over half of Western Massachusetts every single day. We lead the region in live local programming news coverage and major live sporting events making us the go-to partner for businesses looking to grow their brand and connect with their customers.

Job Summary/Description:

Western Mass News Springfields most-watched and award-winning television and digital platform is looking for a driven creative and relationship-focused Media Executive to join our top-tier local media sales team.

Duties/Responsibilities include but are not limited to:

Develop and implement a strategic sales plan to achieve monthly quarterly and annual revenue goals.
Identify engage and secure new local business opportunities through impactful advertising solutions across broadcast and digital platforms.
Build retain and grow key client relationships by demonstrating ROI and campaign success through data-driven reporting.
Create and deliver compelling sales presentations proposals and marketing plans customized to each clients objectives.
Work independently and collaboratively to manage a robust sales pipeline and forecast revenue accurately using CRM tools.
Consult with clients to understand their business needs and offer multi-platform advertising packages including TV digital social media and more.
Coordinate with internal teams to ensure timely and accurate execution of campaigns and post-sale servicing.

Qualifications/Requirements:

Bachelors degree or equivalent work experience preferred.
Minimum 25 years of outside sales experience preferably in media or digital advertising.
Strong prospecting and closing skills with a self-starter mentality.
Excellent communication presentation and interpersonal skills.
Comfortable with fast-paced performance-driven environments.
Proficiency with Microsoft Office Suite. Experience with Wide Orbit and CRM systems (Matrix) is a plus.
Strong organizational skills and a customer-first approach.

Why Western Mass News
Be part of a winning team in a supportive creative and collaborative culture.
Competitive base salary commission performance bonuses you control your income.
Represent a trusted community-focused brand with unmatched market reach and credibility.
Access ongoing training and tools to grow professionally and succeed.

If you feel youre qualified and want to work with a great group of people go to you may type in the job title station call letters or click on apply now upload your resume cover letter and references

(Current employees who are interested in this position can apply through theGray-TV UltiPro self-service portal)

WGGB-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race color religion sex national origin age disability or addition to federal law requirements Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment including recruiting hiring placement promotion termination layoff recall transfer leaves of absence compensation and training.

Gray Media expressly prohibits any form of workplace harassment based on race color religion gender sexual orientation gender identity or expression national origin age genetic information disability or veteran status. Improper interference with the ability of Grays employees to perform their job duties may result in discipline up to and including discharge.