Marketing Automation Specialist
Marketing Automation Specialist
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Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
- Develop maintain and optimize CRM drag-and-drop module libraries and evergreen components
- Maintain documentation related to marketing assets and components
- Write extend and debug code within the scope of team tools and services
- Ensure components align with the latest brand guidelines and best practices
- Collaborate with the CRM Engineering Team to standardize tags metadata and personalization strategies
- Train and support CRM marketers on platform capabilities and best practices
- Manage multiple projects simultaneously and prioritize tasks effectively
- Troubleshoot and resolve issues with marketing solution
- Participate in the teams on-call rotation
- Execute special projects as assigned
Qualifications :
- 4 years of experience with enterprise-level marketing automation platforms (Braze Salesforce Marketing Cloud Adobe etc.)
- 2 years of hands-on experience producing automated data-driven campaigns including HTML/CSS email coding from planning to deployment
- Expert-level HTML/CSS knowledge especially modular codebase design
- Experience with templating and personalization languages (Liquid AMPScript JavaScript)
- Understanding of responsive/adaptive email design and media queries
- Experience working with APIs and SQL
- Ability to create and maintain CRM marketing component libraries (drag-and-drop modules evergreen components)
- Proficiency with Adobe Creative Suite GitHub VSCode or Dreamweaver
- Knowledge of CAN-SPAM and other legal regulations
- Ability to multitask and meet deadlines in a fast-paced environment
- Upper-Intermediate or higher level of English
WOULD BE A PLUS
- Experience building highly personalized campaigns using advanced segmentation
- Understanding of DevOps processes CI/CD and infrastructure as code
- Experience in incident investigations and preparing COE/AAI reports
- Understanding of relational data architecture concepts
Additional Information :
PERSONAL PROFILE
- Strong attention to detail
- Excellent organizational skills
- Problem-solving mindset
Remote Work :
Yes
Employment Type :
Full-time
Employment Type
Remote
Company Industry
Key Skills
- Controlling Experience
- Distributed Control Systems
- Pardot
- Crystal Reports
- Marketing Automation
- Salesforce Marketing Cloud
- Warehouse Management
- HubSpot
- Responsys
- Email Marketing
- Leadership Experience
- Programmable Logic Controllers
