Senior Brand Manager
Senior Brand Manager
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Job Description
Please Note: If you are a current Spin Master employee with access to Workday apply to this job via the Workday application.
Are you a kid at heart looking to build a career with a leading global childrens toy entertainment and digital gaming company
At Spin Master our unwavering commitment to open mindedness integrity and innovation is a great part of what has made us an industry leader. How do we stay ahead of the pack By hiring the best and brightest mindsand thats why we want you!
Job Description:
What will you work on
The Senior Brand Manager will be tasked with the success of brands or products. Plan develop and direct marketing efforts to increase the value and performance of a specific brand.
How will you create impact
- Own global brand strategy against a core brand to Spin Master and deliver break frame thinking on how we approach product development and marketing; Develop and own the global brand strategy for the portfolio including positioning personality tone of voice and long-term growth framework
- Own global P&L and nonworking budget drive pricing strategy margin optimization disciplined cost management and develop global playbooks in partnership with cross functional teams
- Be a visionary. Find trends connect the dots and develop strategies that connect with both the consumer and customer
- Drive annual and long-term global brand plans while driving alignment between global brand strategy and regional execution ensuring consistency across messaging positioning and in-market activations
- Support and help direct all marketing activities including (but not limited to): licensing promotions advertising media production packaging branding public relations trade shows market research for a select group of brands pricing costing profitability analysis and SKU rationalization
- Assist in managing projects related to product development activities including (but not limited to): preparing new product start documents product costing turn over transmittals packaging and product briefs
- Administer the critical path analysis process ensuring all time lines are adhered to all details are properly recorded and that all parties are informed of relevant information where required
- Liaise with internal departments (Engineering Quality Assurance Product Design Graphic Design Sales Planning) as well as with outside partners (vendors licensors inventors) both nationally and internationally at all stages of product development to ensure the smooth running of all projects under your care
What are your skills and experience
-5-7 years of consumer product brand management experience in a new product-oriented industry preferably working with toy entertainment fashion or other pop culture products
-Experience working with international brands and retail distribution channels coupled with a University or College degree in Commerce or related fields
-Working knowledge of a variety of marketing tactics from TV print digital and consumer promotions
-Direct experience with the full product development cycle with a track record of thriving in a growth oriented and changing environment and experience dealing with overseas development and manufacturing facilities
#LI-Hybrid #LI-HM1
What you can expect from us:
Our mission is to Make Life More Fun with a vision to push the boundaries of innovation creativity and fun.
- Growth and Career Opportunities
- Flexible Work Hours
- Innovation Collaboration and Fun
- Comprehensive Benefits
- Other fun Perks!
Whats it like to work here
Spin Master is a fast-paced hands-on organization that provides many great opportunities for impactful decision-making; though our challenging start-up atmosphere isnt for everyone we have a proven record of opportunities for future advancement and internal transfers for our passionate and results driven team.
Everyone is welcome in our sandbox and we are committed to an accessible and inclusive hiring process that provides reasonable accommodation to all applicants.
Spin Master strives to create an accessible and inclusive application and selection process and is committed to working with and providing reasonable accommodation to job applicants who may require provisions to participate in the recruitment selection and/or assessment processes. Should you require an accommodation please contact our Talent Acquisition team by email at or by phone at and we will work with you to meet your accessibility needs.
Follow us on Instagram and Twitter @SpinMaster to stay up to date on Spin Master career opportunities.
We do appreciate all interest; however only those selected for interview will be contacted.
Required Experience:
Manager
Employment Type
Full-Time
