Performance Analytics - Sr Specialist

Goodyear

Not Interested
Bookmark
Report This Job

profile Job Location:

Shanghai - China

profile Monthly Salary: Not Disclosed
Posted on: 02-09-2025
Vacancies: 1 Vacancy

Job Summary

Location: CN - Shanghai
Goodyear Talent Acquisition Representative:Amelia Li

Sponsorship Available:No

Relocation Assistance Available:No

Main Roles and Responsibilities

  • You are accountable for 4P analysis market (Industry dynamics GY group and competition)
  • You are responsible to track and diagnose main brand KPIs through the year and recommend corrective actions (data sources: GfK Brand health trackers etc.
  • You need to support S&OP reporting requirements (AOP RvCC Sales Reviews etc)
  • You are request to set up process to track Powerlines performance along with competitive intelligence (e.g. competitor new launches increase in distribution Pricing / promotions activity). Also use this information to identify opportunities to optimize the product portfolio coverage
  • You are responsible to lead seasonal post-mortem process - root cause analysis to understand market and brand movements to highlight areas to focus on
  • You brief and supports Consumer analytics and Industry analytics counterparts on additional research needs to further understand brands competitiveness and performance
  • You are accountable for briefing the Data Modeling and Visualization team regarding any business intelligence dashboards/solutions requirements
  • You are accountable for defining data needs and procuring required data to enable the above-mentioned analytics.

Main Interactions

You will Work with global teams (marketing analytics and product) to define and measure brand objectives and support product portfolio planning activities.
You willl work with regional and local teams sales teams and leadership to analyze and explain business performance issues
You will work with external partners (data providers research and analytics agencies) to ensure timely high quality data inputs

Qualifications

Experience

  • You with at least 6 years experience in market research and analytics. At least 2 years in agency roles and 2 years in manufacturer/client side roles
  • You are experienced in regional roles managing multiple markets will be an advantage

Skills

  • You with thorough understanding of consumer panel and retail audit data and analysis.
  • You are expert in Excel and at least one of the BI tools (Power BI Tableau etc.). Experience in building AI based visualization and data analytics systems will be an advantage.
  • You with strong communication skills and experience presenting and interacting with senior leadership

Goodyear is an Equal Employment Opportunity and Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to that individuals race color religion or creed national origin or ancestry sex (including pregnancy) sexual orientation gender identity age physical or mental disability ethnicity citizenship or any other characteristic protected by law.

Goodyear is one of the worlds largest tire companies. It employs about 68000 people and manufactures its products in 53 facilities in 20 countries around the world. Its two Innovation Centers in Akron Ohio and Colmar-Berg Luxembourg strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products go to Experience:

Senior IC

Location: CN - ShanghaiGoodyear Talent Acquisition Representative:Amelia LiSponsorship Available:NoRelocation Assistance Available:NoMain Roles and ResponsibilitiesYou are accountable for 4P analysis market (Industry dynamics GY group and competition)You are responsible to track and diagnose main br...
View more view more

Key Skills

  • Arabic Speaking
  • Access Control System
  • B2C
  • Account Management
  • Legal Operations
  • Broadcast

About Company

Please be aware: A true member of the Goodyear hiring team will always interview candidates in-person or via phone before extending any job offers. Candidates are never asked to download software, provide financial information or send payment as part of the employment process. To conf ... View more

View Profile View Profile