Assistant Director Intl Recruit and Marketing-OOGAO
Assistant Director Intl Recruit and Marketing-OOGAO
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$ 46350 - 46350
1 Vacancy
Job Description
Job Details
Position Classification:
Regular full-time salaried exempt and benefit-eligible staff position. For more benefit information visitWhy Work at UCO
Position Overview:
The Assistant Director of International Marketing and Recruitment plays a pivotal role in advancing UCOs international enrollment goals. This position provides leadership in agent management marketing strategy and student recruitment. The Assistant Director will oversee global agent partnerships and supervise a marketing team responsible for high-impact content and campaigns that elevate UCOs visibility to international students.
Job Duties:
Educational Agent Management
- Manage a global network of educational agents and recruitment partners.
- Oversee the lifecycle of agent relationships including contract execution onboarding training commission processing and performance evaluation.
- Coordinate marketing campaigns and communication tools for agent engagement.
Marketing Leadership
- Supervise a team of staff and student marketing professionals producing digital and print materials.
- Provide leadership in departmental marketing strategies such as SEO GEO YouTube email marketing video/ graphic content creation advertising and web optimization.
- Analyze marketing data and campaign performance to inform decisions.
International Student Recruitment
- Represent UCO at in-person and virtual recruitment events worldwide including education fairs high school visits and partner institution presentations.
- Conduct outreach and presentations to prospective students and families.
- Contribute to recruitment funnel management CRM strategy and yield initiatives.
- Support admissions and immigration colleagues as needed within the new student recruitment funnel. Will need to acquire some knowledge of foreign credential evaluation application for admissions processing and visa-related information.
Strategic Leadership & Collaboration
- Support the Executive Director in long-term planning data analysis and budgeting.
- Collaborate across UCO offices including Admissions Academic Affairs and University Communications to support institutional internationalization goals.
- Serve as a visible leader in the Office of Global Affairs and provide mentorship to junior team members.
Qualifications/Experience Required:
Bachelors degree from an accredited institution and 3years of relevant experience in areas such assales recruitment marketing or education or an equivalent combination of education and experience.
Must have a valid drivers license clean driving record and be able to operate a typical motor vehicle.
Qualifications/Experience Preferred:
- Supervisory or team leadership experience is strongly preferred.
- Masters degree.
- Experience working with educational agents international student marketing business development or digital campaign management.
- Familiarity with Slate Salesforce or similar CRM platforms.
- Knowledge of SEO tools (e.g. Google Analytics SEMrush) and email marketing platforms.
- Familiarity with international admissions and U.S. student visas.
- Experience living studying or working abroad.
- Knowledge of photography videography editing scripting etc. a plus.
- Fluency in a second language is a plus.
Knowledge/Skills/Abilities:
- Strong interpersonal intercultural and written and oral communication skills.
- Demonstrated ability to simultaneously manage multiple complex projects and deadlines.
- Data-informed decision making and strategic thinking.
- Ability to travel 4-8 weeks per year.
- Flexibility to occasionally work early mornings evenings or weekends.
- Ability to work at a fast pace while collaborating with and motivating others to complete tasks effectively
Physical Demands:
Reasonable accommodations (in accordance with ADA requirements) may be made upon request to enable individuals with disabilities to perform essential functions.
Note: We recognize that no candidate will meet every listed qualification. For areas where experience may be limited training and support will be provided. We are committed to helping the right candidate succeed and grow in this role.
Required Experience:
Director
Employment Type
Full-Time
