EM Communications Coordinator
EM Communications Coordinator
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$ 48592 - 61940
1 Vacancy
Job Description
Job Title
EM Communications CoordinatorAgency
Tarleton State UniversityDepartment
Enrollment CommunicationsProposed Minimum Salary
CommensurateJob Location
Stephenville TexasJob Type
StaffJob Description
The Enrollment Communications Coordinator under general supervision works collaboratively with leadership to provide email communication support implement and maintain customer relationship management software perform reporting functions provide support for enrollment and recruiting communications and marketing for Enrollment Communications.
Position is located on the main Tarleton campus in Stephenville Texas with work hours: Mon-Fri; 8 AM-5 PM or as work requirements indicate.
Responsibilities:
35% Enrollment Communications and Marketing: Works with key campus stakeholders to ensure communication aligns with the needs of undergraduate and graduate prospective students. Coordinates a communication plan for top of the funnel prospects through email texting and digital marketing. Works on email copy for campaigns to students including but not limited to financial aid and scholarship communication event communication and nurture journeys etc.
25% Customer Relationship Management (CRM) Technology Support: Manages TargetX and Marketing Cloud communication plan implementation updates and maintenance. Performs regular content audits to ensure accuracy of information. Keeps up with forms in Form Assembly.
20% Digital marketing: Assists in developing and managing digital marketing campaigns to engage prospective graduate and undergraduate students and drive enrollment. This role includes creating and scheduling targeted content across email social media and web platforms to ensure consistent messaging and brand alignment. The coordinator collaborates with internal teams to monitor campaign performance optimize strategies and produce results-driven outreach.
15% Graphic design: develops and executes targeted communications for prospective graduate and undergraduate students ensuring consistent brand voice and engagement across digital and print channels. This position will contribute to graphic design creating visually compelling materials that support recruitment and enrollment goals. The coordinator collaborates closely with admissions marketing and academic departments to produce timely effective and audience-focused messaging.
5% Web Maintenance. Help develop landing pages for marketing initiatives under the supervision of the lead web manager. Keep up with page maintenance for accuracy and perform web edit requests from across Enrollment Management.
Minimum Requirements
Education and Experience:
Bachelors degree or an equivalent combination of education and experience.
Three years of related experience preferably in higher education related to technical communications and marketing.
Knowledge Skills and Abilities
Knowledge and understanding of University goals objectives policies and procedures.
Knowledge and proficiency in using technology related to recruitment and/or sales.
Knowledge and proficiency in Microsoft applications.
Possess excellent written and verbal communication skills.
Possess exceptional organization and interpersonal skill.
Ability to travel to multiple worksite locations.
Preferred Requirements:
Web and CRM experience is preferred.
Salary
Commensurate with experience
Salary Range
The target base annual salary range is $48592.50 to $61940.50 and may be negotiable based on funding availability and candidate experience/skillset in relation to the minimum requirements of this position. Tarleton State University offers a career filled with purpose and opportunity in addition to competitive wages. As part of the Tarleton family the following benefits are also available to full time and qualifying part time employees:
Educational Benefits - employee perks that help enrich grow and foster career and professional development:
Employee Health Wellness and Financial Planning
Fully covered employee health insurance
Reimbursement of Insurance Premium Deductions! The State of Texas contributes to eligible employees insurance coverages as of the 1stday of the month following 60 days of employment in an eligible position. For those who elect coverage PRIOR to the first of the month after 60 days of employment Tarleton State University will reimburse employees the State contribution towards health coverage during those first 60 days.
Dental insurance
Vision insurance
Retirement and Insurance programs
Tarleton employees enjoy one of the greatest PTO packages in the area!
Paid sick leave
Holiday pay
Vacation
Longevity pay
Paid Birthday Leave Tarleton State University awards all leave-eligible employees paid time off for their birthday!
Other
Complimentary tickets to all Athletic and Performing Fine Arts events!
Tarleton Employees enjoy two complimentary general admission tickets for athletics and performing fine arts events on campus! Join Texan Nation on the bleachers or in the auditorium.
Employee Wellness Release Time
Staff Gym Membership Discount with Campus Recreation
and other Tarleton Discounts
Qualified candidates are encouraged to submit a completed application for consideration. Initial review of applications will begin immediately and continue until position is filled.
Application Procedure:
During the application process applicants have one opportunity to enter the requested information upload documents and Submit the application. Applicants will not be able to make changes or add additional documents once the application materials have been submitted via Submit action.
Employment applications must include:
Completed online application
Cover Letter / Letter of Interest addressing qualifications
Curriculum Vitae or Resume
At least 3 current professional references and their full contact information
Applications received by Tarleton State University must have all job application data entered. Failure to provide all job application data could result in an invalid submission and a rejected application. See resume is not an acceptable entry in the job application. Incomplete applications will not be considered.
All positions are security-sensitive. Applicants are subject to a criminal history investigation and employment is contingent upon the institutions verification of credentials and/or other information required by the institutions procedures including the completion of the criminal history check.
Equal Opportunity/Veterans/Disability Employer.
Required Experience:
IC
Employment Type
Full-Time
