Senior Marketing & Communications Coordinator - Mumbai

Our Asia Marketing and Communications team is a dynamic high-performing group that drives excellence across brand digital social media internal and external communications and events. We play a critical role in supporting the growth of our business across Asia delivering high-impact insight-led marketing and communications aligned with our ambitious growth strategy.

To support our continued expansion in Indiaa key growth marketwe are seeking a Senior Marketing and Communications Coordinator. This role will support the execution of our marketing and communications strategy in India helping to elevate our brand engage key stakeholders and drive business outcomes.

This role will report to the Senior Marketing and Communications Manager in India and primarily focus on strengthening our brand and profile through the effective execution of our marketing and communications strategy in the market.

Specific responsibilities include:

Strategy and best practice:

• Support the execution of the annual marketing plan and calendar for India.
• Support new campaigns and initiatives including scoping milestone management stakeholder engagement governance promotion launch and close out/ROI.
• Advise business teams on the right communications and marketing activities to achieve their objectives.
• Evaluate business cases and requests for marketing spend and support as aligned with the marketing plan.
• Contribute to processes systems and tools which create best practice marketing and communications approaches.
• Be a brand custodian in India driving brand compliance understanding and training within the marketing team and broader business.
• Support Asia-wide and global marketing and communications initiatives as required.
• Work with and influence senior stakeholders and create concise and well-written narratives that align with business goals.

External communications

• Support external communications activity for India including award submissions social media collateral and associated profile-raising activities ensuring consistency in messaging across all channels.
• Support PR activities including cultivating relationships with journalists responding to media inquiries and preparing press releases articles and other public-facing materials.
• Develop India-centric copy of marketing collateral as required.
• Deliver flagship communications campaigns in the market to increase awareness of our brand.
• Execute approved external event and conference activities that drive ROI and target market engagement.
• Work with third party suppliers including agencies creative suites and partner organizations.
• Leverage regional sponsorships and memberships to maximize engagement and measure ROI.

Internal communications:

• Implement a comprehensive internal communication strategy to support business goals and priorities in the market.
• Create engaging content for a variety of communications channels including emails intranet newsletters and internal events.
• Manage internal communications tools and platforms to ensure information is accessible and up to date.
• Monitor and measure the effectiveness of internal communications campaigns and implement findings for continuous improvement.
• Work in partnership with the global Internal Communications team to localise any global internal communications campaigns ensuring all activities are fit for market while adhering to brand guidelines.

Reporting:

• Undertake tracking to demonstrate the ROI of all communications activities.
• Produce and/or contribute to Board reports and leadership reporting as required.

Qualifications :

Qualifications

• Relevant degree in Communications Media Marketing Journalism English or a relevant field.
• 3-5 years of experience across corporate marketing/communications. Familiarity with construction consultancy advisory legal architecture or real estate industries is desirable but not essential.
• Practical experience of how professional service organizations build brand and win work; and of the marketing approaches that underpin them.

Essential skills

• Superior written analytical and oral communications skills in English; very detail oriented.
• Excellent interpersonal skills with the ability to build relationships collaborate and work with stakeholders at all levels.
• Strong copywriting skills and ability to identify and shape key messages in English.
• An ability to identify critical messages and unique selling points and clearly communicate them.
• An ability to operate in a fast paced dynamic environment.
• Passionate about and focused on outcomes to support business success.
• Should be a self-starter and possess a strong ability to handle multiple projects simultaneously to tight deadlines.
• Demonstrates the utmost in integrity with a solid work ethic confidence diplomacy and credibility.
• Strong PC skills required. Expert use of Microsoft Office package especially MSWord Excel and Power Point. Understanding of dotmailer Foleon is advantageous.
• Work as part of the Asia marketing and communications function in addition to working with global communications professionals.

Additional Information :

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