Product Director, DTC and Patient, TREMFYA Dermatology
Product Director, DTC and Patient, TREMFYA Dermatology
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1 Vacancy
Job Description
At Johnson & Johnsonwe believe health is everything. Our strength in healthcare innovation empowers us to build aworld where complex diseases are prevented treated and curedwhere treatments are smarter and less invasive andsolutions are our expertise in Innovative Medicine and MedTech we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow and profoundly impact health for more at
Job Function:
Digital MarketingJob Sub Function:
Digital Marketing StrategyJob Category:
ProfessionalAll Job Posting Locations:
Horsham Pennsylvania United States of AmericaJob Description:
Johnson & Johnson is recruiting for a Product Director DTC and Patient TREMFYA(R) Dermatology located in Horsham PA.
About Innovative Medicine
Our expertise in Innovative Medicine is informed and inspired by patients whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.
Join us in developing treatments finding cures and pioneering the path from lab to life while championing patients every step of the way.
Learn more at Immunology
Our expertise in Innovative Medicine is informed and inspired by patients whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.
Our Immunology team leads in the development of transformational medicines for immunological disorders and illnesses. You can influence where medicine is going by restoring health to millions of people living with immune diseases.
Join us in developing treatments finding cures and pioneering the path from lab to life while championing patients every step of the way.
This position reports to the Group Product Director TREMFYA DTC and patient.
Key Responsibilities:
Lead the design of core TREMFYA DTC plans campaigns and channel plans Dermatology in the acceleration of TREMFYA(R) in Dermatology& Rheumatology
Drive innovative solutions around delivering patient engagement in a way that meets evolving needs and demands for information
Design and lead patient Ad Boards Qualitative Research Quantitative Research and key channel KPI considerations and shape and monitor Patient ATUs and other key ongoing monitoring of brand performance for optimization plans
Support and design a leading disease state campaign to support enhanced patient targeting
Support patient advocacy patient story assets and voice of patient into commercial activities
Lead the strategy direction and alignment to critical vendor partners (AOR Digital Agency and others) and work cross-functionally with critical partners across Media Excellence SIA IT Digital Solutions PECS and more
Demonstrate strong collaboration and partnership skills with CAC partners and ensure organized plans for asset approvals
Leverage AI technologies to support the creative design of assets and/or support the insights and technologies reaching patients
Contribute critical patient insights into the BP planning process manage responsible budget areas and identify business case opportunities
This is not an exhaustive comprehensive listing of job functions. May perform other duties as assigned.
Qualifications
Required:
Bachelors degree required MBA is preferred
A minimum of 3 years of business experience with successful track record preferably in Marketing or alternatively also in Sales Sales Learning & Development Medical or related fields
Prior DTC Digital Asset and/or Media Planning experience
Solid analytical & critical thinking with demonstrated ability to translate data into actionable tactics to deliver on business objectives
Ability to influence and shape with and without authority
Strong cross functional collaboration skills
Excellent communication & project management skills
Track record of demonstrating passion and perseverance for long-term & meaningful goals
Ability to work in Horsham PA (3 days/week) and travel domestically up to 20%
Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity age national origin disability protected veteran status or other characteristics protected by federal state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.
Johnson and Johnson is committed to providing an interview process that is inclusive of our applicants needs. If you are an individual with a disability and would like to request an accommodation please email the Employee Health Support Center () or contact AskGS to be directed to your accommodation resource.
Required Experience:
Director
Employment Type
Full-Time
