Senior Officer (Digital Marketing and Content Creation), Research Office
Senior Officer (Digital Marketing and Content Creation), Research Office
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Job Description
RESEARCH OFFICE
Senior Officer (Digital Marketing and Content Creation) ()
The Research Office (RO) is seeking a creative meticulous team player with hands-on experience in digital marketing and content development. The ideal candidate should be familiar with trends and skilled in multichannel content creation to enhance HKBUs research visibility among academic audiences. The successful candidate will join the RO and perform the following duties:
Responsibilities:
- Develop and execute the social media strategy oversee platforms such as LinkedIn and WeChat optimising performance through data analysis content planning and scheduling paid advertising and trend monitoring to strengthen research visibility and engagement;
- Drive end-to-end content creation across multiple channels including social media website publications newsletters storytelling campaigns and marketing collaterals both visual and copywriting from concept development to execution while occasionally collaborating with agencies to produce high-impact professional content;
- Contribute to research outreach initiatives such as supporting website maintenance and search engine optimisation assisting with video production and facilitating academic events (e.g. networking events seminars conferences and exhibitions);
- Support committee work research-related reports and writing and administrative work within the team; and
- Perform any other duties and research initiatives as assigned.
Requirements:
- A recognised degree in Corporate Communications Digital Marketing or related disciplines;
- At least four years of experience in digital marketing and content development preferably with exposure to academic ranking and research communications in higher education;
- Excellent command of written and spoken English and Chinese (including Putonghua);
- Proficiency in computing applications and design software such as Canva;
- Proactive organised team playerwith strong communication and interpersonal skills; and
- Thrives in fast-paced environments effectively balancing priorities under tight timelines.
The initial appointment will be offered on a fixed-term contract of 2 years. Re-appointment thereafter will be subject to mutual agreement.
Salary will be commensurate with qualifications and experience.
Application Procedure:
Applicants are invited to submit their applications at the HKBU e-Recruitment System. Those who are not invited for interview 8 weeks after submission of application may consider their applications unsuccessful. Details of the Universitys Personal Information Collection Statement can be found at University reserves the right not to make an appointment for the post advertised and the appointment will be made according to the terms and conditions applicable at the time of offer.
Closing date: 2 September 2025 (or until position is filled)
Required Experience:
Senior IC
Employment Type
Full-Time
