APAC Private Assets Product Marketing

The APAC Marketing team at MSCI is responsible for developing and executing strategic marketing initiatives designed to accelerate MSCIs ambitious growth objectives in APAC. MSCIs global marketing organization is dynamic and fast-growing committed to effectively communicating our innovative solutions to institutional investors asset managers pension funds private equity firms wealth managers and financial intermediaries to help them make more informed investment decisions.

This critical marketing role will have a strategic emphasis on driving growth within the Private Assets business in APAC collaborating closely with the APAC marketing team Global Private Assets marketing team and marketing centers of excellence.

• Collaborate with global and regional stakeholders to tailor global Private Assets brand building and marketing strategies for the APAC region aligning closely with the strategic priorities and commercial objectives of the business.
• Develop and execute comprehensive go-to-market strategies to drive awareness demand generation and market adoption of MSCIs Private Assets offerings in APAC.
• Lead integrated marketing campaigns that highlight MSCIs value proposition targeting key client segments such as asset managers institutional investors consultants wealth management platforms and private equity general partners.
• Partner closely with product management coverage and research teams to develop impactful relevant content and messaging that resonates with regional market dynamics and client needs. This includes repurposing or regionalizing global content to ensure alignment with APAC market requirements incorporating APAC-specific data insights and takeaways as appropriate.
• Actively coordinate with MSCIs marketing centers of excellence teams to leverage specialized expertise and optimize multi-channel marketing efforts including digital marketing events webinars thought leadership and PR activities specific to the private assets landscape.
• Deliver data-driven marketing insights and campaign analytics ensuring continuous refinement and optimization of marketing initiatives.
• Build and nurture relationships with key external partners industry associations and vendors to amplify MSCIs brand and thought leadership in the APAC Private Assets market.

Own and effectively manage the allocated marketing budget providing regular reporting on ROI and campaign effectiveness.

• Bachelors degree (Masters preferred) in Marketing Finance Business or a related field.
• 8 years of proven experience in product marketing within financial services with a strong preference for expertise in private markets alternative assets or asset management.
• Demonstrable understanding of the private assets landscape including private equity private debt real estate infrastructure and related alternative asset classes.
• Proven track record of leading and delivering successful integrated marketing campaigns.
• Exceptional organizational and project management skills able to manage multiple priorities effectively in a dynamic fast-paced environment.
• Strong interpersonal and communication skills with demonstrated ability to effectively collaborate across global teams cultures and time zones.
• Strategic mindset with a robust analytical capability adept at leveraging data-driven insights to inform decisions.
• Familiarity with regional regulatory requirements affecting financial services marketing in APAC.
• Fluent in English with proficiency in an additional APAC language such as Japanese or Chinese considered a plus.
• Passionate about diversity inclusion and fostering a collaborative team culture.

What we offer you

• Transparent compensation schemes and comprehensive employee benefits tailored to your location ensuring your financial security health and overall wellbeing.

• Flexible working arrangements advanced technology and collaborative workspaces.

• A culture of high performance and innovation where we experiment with new ideas and take responsibility for achieving results.

• A global network of talented colleagues who inspire support and share their expertise to innovate and deliver for our clients.

• Global Orientation program to kickstart your journey followed by access to our platform LinkedIn Learning Pro and tailored learning opportunities for ongoing skills development.

• Multi-directional career paths that offer professional growth and development through new challenges internal mobility and expanded roles.

• We actively nurture an environment that builds a sense of inclusion belonging and connection including eight Employee Resource Groups. All Abilities Asian Support Network Black Leadership Network Climate Action Network Hola! MSCI Pride & Allies Women in Tech and Womens Leadership Forum.

At MSCI we are passionate about what we do and we are inspired by our purpose to power better investment decisions. Youll be part of an industry-leading network of creative curious and entrepreneurial pioneers. This is a space where you can challenge yourself set new standards and perform beyond expectations for yourself our clients and our industry.

MSCI is a leading provider of critical decision support tools and services for the global investment community. With over 50 years of expertise in research data and technology we power better investment decisions by enabling clients to understand and analyze key drivers of risk and return and confidently build more effective portfolios. We create industry-leading research-enhanced solutions that clients use to gain insight into and improve transparency across the investment process.

MSCI Inc. is an equal opportunity employer. It is the policy of the firm to ensure equal employment opportunity without discrimination or harassment on the basis of race color religion creed age sex gender gender identity sexual orientation national origin citizenship disability marital and civil partnership/union status pregnancy (including unlawful discrimination on the basis of a legally protected parental leave) veteran status or any other characteristic protected by law. MSCI is also committed to working with and providing reasonable accommodations to individuals with disabilities. If you are an individual with a disability and would like to request a reasonable accommodation for any part of the application process please email and indicate the specifics of the assistance needed. Please note this e-mail is intended only for individuals who are requesting a reasonable workplace accommodation; it is not intended for other inquiries.

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