drjobs Sr. Data Analyst

Sr. Data Analyst

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1 Vacancy
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Job Location drjobs

Knoxville, TN - USA

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Tombras a400person full-service national advertising agency with a digital mindset is seeking aSr. Data Analyst.

Where youll be working:Knoxville or Atlanta. Relocation may be provided.

The Sr. Data Analyst will report directly to the Associate Director and VP Analytics. You will be managing the planning execution evaluation and effective communication of data-driven digital results and insights. This includes the development and implementation of holistic cross-channel measurement (and testing) plans.

What youll be doing:

    • Measurement Strategy:
    • Developing (with team) and executing cross channel media measurement and testing plans
    • Developing (with team) and executing sales funnel analysis lifetime value analysis customer segmentation and forecasting
    • Developing (with team) and executing tagging strategy
    • Ensuring appropriate analytics integration into agency production processes

    • Assessment and Analysis:
    • Interpreting media marketing data and analyze its effects on KPIs and ROI
    • Delivering analyses (i.e. insights and actions) via the appropriate means (e.g. dashboards deep dive analyses infographics etc.)
    • Presenting results in a simple story-telling fashion
    • Collaborating with numerous partners and agency departments to keep analyses integrated and focused.

What you bring:

    • 3 years of working with analysis of digital media channels in a business environment; prior experience working in an ad agency is a plus
    • Strong working knowledge of Tableau
    • Strong working knowledge of Marketing and Digital Marketing
    • Strong working knowledge of Web Analytics Platforms (Google Analytics Adobe Analytics etc.)
    • In-depth experience with AdWords Facebook Business Manager DCM is a plus
    • SQL knowledge or experience with database administration a plus

    • Critical Success Factors and Key Personal Competencies:
    • An analytical mind an entrepreneurial spirit and innovative strategic thinking
    • Ability to collaborate with cross-functional teams and make recommendations
    • Experience in presenting analyses to both small and large groups
    • Bachelors in Marketing or Analytics and/or equivalent work experience
    • Masters in Marketing or Business Analytics a plus
Why Join Tombras Analytics

Tombras Analytics sits at the cornerstone of Connecting Data Creativity for Business Results and delivers Diagnostic Descriptive Predictive and Prescriptive Analytics across both internal teams and a diverse global national and regional client base. We are a passionate team of 20 professionals dedicated to pushing the boundaries of analytics to help our clients discover opportunities capitalize on trends create efficiencies and improve marketing and business results for maximum growth.

Why youll want to work at Tombras:

Youll be joining one of the top independent agencies in North Data & Creativity for Business Results is working for our clients and creating a flywheel affect fueling both client and agency be a part of a highly creative agency that has been recognized by AdAge Adweek Communication Arts Fast Company Forbes and Fortune. Tombras was recently named 2025 AdAge Agency of the year and 2024 AdAge Independent Agency of the Year.

Tombras Benefits:

Family - It comes first on every has been family-run since day 1 we strive to facilitate a family-oriented environment rooted in supporting one another.
Dog-friendly offices
Unlimited PTO
Generous parental leave for primary and non-primary caregivers.
Medical (PPO or High Deductible option) for employee dependents
401(k) Participation
Employer-paid Dental & Vision
A company culture of promotions from within and an atmosphere allowing for varied and rapid career development.
New Modern building in Downtown Knoxville
Want more reasons to work at Tombras Check out the latestTombras NewsandOur Values.




Required Experience:

Senior IC

Employment Type

Full-Time

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