Marketing Consultant â Salt River Campus
Marketing Consultant â Salt River Campus
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Job Description
Marketing Consultant Salt River Campus
Location: Salt River Cape Town
Working Hours: Monday to Friday 08:0016:30 (flexibility required during peak periods)
Employment Type: Full-time On-site
Salary: R12000 per month
Reporting to: Head of Student Recruitment
About the Client
A fast-growing education brand committed to delivering accessible high-quality learning experiences. With a vibrant and supportive culture this institution empowers its teams to make a tangible impact on student success. Their Cape Town campus is a dynamic hub of activity and they are currently seeking a Marketing Consultant to support their student recruitment efforts.
About the Role
The Marketing Consultant will engage directly with prospective students and their families via outbound calls database management and event support. This role is vital to the student recruitment process with a strong focus on lead generation appointment setting and collaborative marketing activities. The successful candidate will represent the brand with professionalism enthusiasm and a student-focused approach helping to drive student applications and campus registrations.
Key Responsibilities
Outbound Engagement
Make daily calls to prospective students and parents to promote academic programmes and schedule interviews.
Provide clear and compelling information about programmes campus life and the application process.
Follow up with leads to maintain interest and ensure movement through the recruitment funnel.
Lead Generation & CRM Management
Qualify leads and capture all interactions accurately within the CRM system.
Support data segmentation for marketing and recruitment purposes.
Assist in collecting lead data from school visits and career events.
Appointment Coordination
Secure appointments for prospective students with Student Advisors.
Coordinate effectively with internal teams for a smooth lead handover.
School Engagements & Events
Attend school presentations career fairs and open days to support recruitment.
Conduct interviews with prospective students and parents during key events.
Meet individual call and appointment targets.
Work closely with the student recruitment team to align on enrolment objectives.
Participate in regular team meetings and product training.
Skills & Competencies
Confident verbal communication and telephone manner
Persuasive and engaging approach to prospective students
Strong organisational and record-keeping skills
Resilience and positivity in a target-driven environment
Collaborative team-oriented mindset
- Comfortable using basic CRM systems and MS Office tools
Qualifications & Experience
Minimum: Grade 12 / Matric
Advantageous: Tertiary qualification (certificate or diploma)
Experience: Telesales customer service or call centre background preferred but not essential (on-the-job training will be provided)
Languages: Fluency in English; additional South African languages are a plus
Requirements
Drivers licence advantageous but not required
Willingness to work flexible hours including occasional evenings or weekends during peak recruitment periods
Required Experience:
Contract
Employment Type
Full-Time
