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You will be updated with latest job alerts via emailWhy PlayStation
PlayStation isnt just the Best Place to Play its also the Best Place to Work. Today were recognized as a global leader in entertainment producing The PlayStation family of products and services including PlayStation5 PlayStation4 PlayStationVR PlayStationPlus acclaimed PlayStation software titles from PlayStation Studios and more.
PlayStation also strives to create an inclusive environment that empowers employees and embraces diversity. We welcome and encourage everyone who has a passion and curiosity for innovation technology and play to explore our open positions and join our growing global team.
The PlayStation brand falls under Sony Interactive Entertainment a wholly-owned subsidiary of Sony Group Corporation.
PlayStation Studios Data Platform
Hybrid UK
PlayStation Studios is the game development division of Sony PlayStation and is responsible for developing some of the most recognisable and ambitious console games and franchises on PlayStation including The Last of Us Horizon Spider-Man God of War Helldivers and Gran Turismo.
We work with some of the best game studios in the world and use data to help them make their games even better. We provide end-to-end analytics services for PlayStation Studios harnessing advanced analytics to enhance game development and player experiences. We are looking for talented people to join us in pushing the boundaries of analytics for PlayStation games.
Were seeking a Lead Analytics Engineer to lead important new initiatives within our cross-functional engineering team mainly focusing on analytics capabilities that support publishing and marketing decisions (e.g. game performance campaign analysis sentiment tracking). You will play a pivotal role in scaling our analytics capabilities driving innovation and shaping the future of marketing and publishing analytics at PlayStation Studios.
What youll achieve in your first six months:
Collaborate with other Engineers assessing the current state of marketing & publishing analytics at PlayStation identifying opportunities to enhance support for both single player and live service games.
Build models to support campaign analytics aimed at providing actionable insights that optimize player engagement and marketing effectiveness.
Improve data models to ensure consistency across PlayStation Studios with a focus on portfolio level KPIs and performance models that support cross title publishing decisions and strategic planning.
Explore advanced initiatives - predictive modelling sentiment analysis LTV forecasting - and pitch game specific strategies to product & marketing teams.
Responsibilities:
Build and deploy advanced analytics solutions supporting portfolio-level decision-making.
Lead the design and development of data models for Marketing Mix Modeling (MMM) and advanced live service game analytics.
Provide technical leadership in close collaboration with product marketing and publishing stakeholders transforming complex business challenges into actionable engineering solutions.
Advocate for best practices in analytics engineering promoting advanced use of tools like dbt Airflow and other relevant technologies to ensure scalability reliability and performance.
Contribute to the long-term technical roadmap for publishing analytics partnering with data platform leadership.
Mentor junior Analytics Engineers promoting technical excellence and continuous improvement.
Partner with marketing & publishing leaders to translate strategic objectives into data-model requirements and analytical roadmaps.
What were looking for:
Demonstrated expertise in marketing and/or publishing analytics for games entertainment or consumer digital products with a solid grasp of campaign lifecycles funnel KPIs and monetization drivers.
Proven track record designing and building data models that serve portfolio level marketing and publishing needs.
Hands-on experience building and operationalizing models such as Marketing Mix Modeling (MMM) multi-touch attribution customer LTV forecasting sentiment analysis (NLP) and churn / retention prediction.
Proven ability to translate complex business requirements into scalable robust analytics solutions particularly in marketing and publishing domains.
Strong Technical expertise in the field of Analytics Engineering
Extensive experience writing and optimizing analytical SQL (OLAP) queries for databases such as Redshift Snowflake or BigQuery.
Demonstrable expertise in designing implementing and maintaining data models with tools such as dbt or SQLMesh.
Commitment to test-driven analytics engineering (unit expectation anomaly detection) and data governance across teams.
Strong proficiency in Python AWS ecosystem (Glue Athena Redshift) Git and orchestration frameworks such as Airflow.
Bonus points for:
Familiarity with AAA game publishing cycles and modern console analytics.
A degree in Computer Science or a related technical discipline.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race religion national origin gender sexual orientation age marital status or disability.
Equal Opportunity Statement:
Sony is an Equal Opportunity Employer. All persons will receive consideration for employment without regard to gender (including gender identity gender expression and gender reassignment) race (including colour nationality ethnic or national origin) religion or belief marital or civil partnership status disability age sexual orientation pregnancy maternity or parental status trade union membership or membership in any other legally protected category.
We strive to create an inclusive environment empower employees and embrace diversity. We encourage everyone to respond.
PlayStation is a Fair Chance employer and qualified applicants with arrest and conviction records will be considered for employment.
Full Time