Digital Lab Email Specialist

Were seeking a Digital Lab Email Specialist to join our Consumer CRM Digital Lab this role youll be responsible for building and authoring email content for Consumer marketing teams supporting brands across Immunology Neuroscience Oncology Aesthetics and Eye Care.

Responsibilities include:

• Create and modify email content in the Knak platform by leveraging existing emails assembling emails using modular components or incorporating assets provided by external agencies
• Share best practices with key partners: project managers marketers and creative agencies
• Partner with the appropriate creative agency when any design files need updating
• Route emails that have been created through the Material Review Process to gain approval before handoff to the Marketing Automation team.  This includes serving as Project originator for review process and functional testing in a highly regulated environment
• Proof and QC all email projects thoroughly and with meticulous attention to detail
• Maintain email inventory (templates modules and assets such as images and iconography)
• Identify and recommend enhancements to tools templates and content creation processes to inform the email capability roadmap
• Leverage dynamic capability in knak and collaboration with Marketing Automation to personalize messaging and differentiate content for audience segments
• Escalate email content tool platform issues to the Email Product Owner
• Troubleshoot and provide advisory assistance on email projects as directed. This could include assisting an external agency or a team-member.
• Augment email creative elements and media using design tools such as Photoshop Figma SnagIt etc.

Key AbbVie Leadership Competencies:

• Positive all for one approach to team deliverables and priorities.
• Executes with minimal guidance takes initiative
• Builds strong relationships to enable higher performance.
• Learns fast grasps the essence and can change course quickly where indicated.
• Raises the bar and is never satisfied with the status quo always seeks to innovate
• Creates a learning environment and is open to suggestions.
• Embraces the ideas of others nurtures innovation and manages innovation to reality.

Qualifications :

• Bachelors Degree in Graphic Design Business or Marketing.
• 35 years of hands-on experience in email marketing including content creation testing and deployment (experience with Knak Figma Photoshop preferred).
• Knowledge of email development fundamentals including HTML/CSS and email rendering tools such as Email on Acid
• Strategic mindset with attention to detail and a strong ability to exceed stakeholder expectations.
• Ability to manage multiple projects simultaneously in a fast-paced dynamic environment.
• Excellent written verbal and interpersonal communication skills
• Experience in Pharma or heavily regulated industry preferred but not required.

Additional Information :

Applicable only to applicants applying to a position in any location with pay disclosure requirements understate or local law: 

• The compensation range described below is the range of possible base pay compensation that theCompany believes in good faith it will pay for this role at the time of this posting based on the job gradefor this position. Individual compensation paid within this range will depend on many factors includinggeographic location and we may ultimately pay more or less than the posted range. This range may bemodified in the future.

• We offer a comprehensive package of benefits including paid time off (vacation holidays sick)medical/dental/vision insurance and 401(k) to eligible employees.

• This job is eligible to participate in our short-term incentive programs. 

Note: No amount of pay is considered to be wages or compensation until such amount is earned vestedand determinable. The amount and availability of any bonus commission incentive benefits or any otherform of compensation and benefits that are allocable to a particular employee remains in the Companyssole and absolute discretion unless and until paid and may be modified at the Companys sole andabsolute discretion consistent with applicable law. 

AbbVie is an equal opportunity employer and is committed to operating with integrity driving innovation transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled. 

US & Puerto Rico only - to learn more visit  & Puerto Rico applicants seeking a reasonable accommodation click here to learn more:

Work :

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