Principal Analyst
Principal Analyst
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Job Description
Job Description
Were now looking for a Principal Analyst to join our Consumer individual will work in an experienced global team that specializes in the smartphone industry landscape with a specific focus on the vendors go-to-market this role the individual will be part of the global team to deliver our research deliverables and insights ranging from our core smartphone data products to key technology forecasts and insight reports regional go-to-market and vendor insights. The individual will support an established research program but also play an integral role in further evolving the offering assisting in sales and marketing activities to drive client acquisition as well as driving and executing the overall research agenda.
Areas of Responsibility & Accountability
Support the annual research agenda for the smartphone research program.
Conduct on-going primary research including contacting companies for briefings to develop an understanding of their go-to-market strategies.
Write short reports blogs and develop presentations on trends pertaining to the smartphone industry and ecosystem.
Connect with vendor analyst relations teams to ensure inclusion in briefings events and media releases.
Support sales and marketing activities to get new clients to subscribe to the research program.
Respond to client requests working with account managers to ensure research needs are met.
Lead in client engagements demonstrating a depth of knowledge in smartphone industry and vendor GTM strategies.
Be available to attend briefings meetings trade shows and conferences across the region; foreign travel likely.
Measures of Success
- Subscription Revenue Growth
- Research Quality Index
- On-Time Delivery
- Annual Analyst and Intelligence Service Revenue and Margin
- Volume of Media Citations in Target Channels
- Promoting Omdia brand within the Communications industry by speaking at major industry events
Qualifications :
What makes a good candidate
We are looking for someone with the following attributes:
They are keen to further develop their expertise and build their reputation as an expert in this field. They are self-disciplined to meet deadlines and operate with minimal supervision. They are hungry and ambitious and want to see this research program continue to be a successful product for Omdia.
They know how to work with data but also understand that insights come from expertise derived from primary research from conversations with their network. They are very focused on developing and fostering their network of contacts throughout China and outside China.
They are interested in technology and want to stay at the cutting edge. They are excited to learn more about different parts of the technology industry and to use their insights to guide industry executives.
They have an opinion on the subject and are happy to share it. They possess a business acumen to ascertain the relationships between products and strategy and overall business performance.
They are keen to promote their insights to clients and the wider industry. They understand that good communication comes in a variety of mediums including reports blogs presentations webinars and conversations. Through these different means they will ensure they effectively communicate their analysis to key stakeholders.
They work in a global virtual team so must be able to forge relationships over video. They are disciplined to work with minimal supervision when executing their primary objectives.
What is required of a candidate
- In-depth knowledge of research methodologies and ability to deliver high-quality impactful research content with a focus on a strong data foundation
- Between 5 and 10 years of professional experience. Experience in the fields of market research consulting channel vendors or a relevant role within a technology company preferred. Experience in the Chinese smartphone industry and prior experience supporting Chinese vendors is highly preferred.
- A bachelors degree or higher.
- Ability to travel domestically and internationally.
- Strong writing acumen. Strong speaker/presenter in both Chinese and English.
- Excellent Microsoft Office skills including Excel PowerPoint and Word.
- Cultural awareness as the role involves working within a global virtual team environment.
Additional Information :
TechTarget Inc. doing business as Informa TechTarget including its subsidiaries is an equal opportunity employer and complies with all applicable federal state and local fair employment practices laws. We strictly prohibit and do not tolerate discrimination against employees applicants or any other covered persons because of race colour sex (including pregnancy) age national origin or ancestry ethnicity religion creed sexual orientation gender identity or expression status as a veteran and basis of disability or any other federal state or local protected class. This policy applies to all terms and conditions of employment including but not limited to hiring training promotion discipline compensation benefits and termination of employment. Informa TechTarget complies with the Americans with Disabilities Act (ADA) as amended by the ADA Amendments Act and all applicable federal state or local law.
Our benefits include:
- Freedom & flexibility: colleagues rate us highly for the flexibility and trust they receive and most of us balance time in the office with time working remotely
- Great community: a welcoming culture with in-person and online social events our fantastic Walk the World charity day and active diversity and inclusion networks
- Broader impact: take up to four days per year to volunteer with charity match funding available too
- Career opportunity: the opportunity to develop your career with bespoke training and learning mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When its time for the next step we encourage and support internal job moves
- Time out: annual leave birthday leave volunteer days and the chance to work from (almost!) anywhere for up to four weeks a year
- A flexible range of personal benefits to choose from plus company funded private medical cover
- A ShareMatch scheme that allows you to become an Informa shareholder with free matching shares
- Strong wellbeing support through EAP assistance mental health first aiders a healthy living subsidy access to health apps and more
- Recognition for great work with global awards and kudos programmes
- As an international company the chance to collaborate with teams around the world
Remote Work :
No
Employment Type :
Full-time
Employment Type
Full-time
