Job Purpose
To manage the entire Brand Merchandise for Category and ensure the growth of the brand in all channels with the required PC: MRP and profitability.
Job Context & Major Challenges
Key Challenges:
Category Growth and Maintaining PC:MRP/Category Margins of the category within the budget.
always ahead than Competition Brands in terms of Product Innovation/Fashionability.
Key Result Areas
| KRA (Accountabilities) (Max 1325 Characters) | Supporting Actions (Max 1325 Characters) |
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KRA1 | Tradeshow Management | Creation of season merchandise range and capsule collections for various channels as per requirements identified. From Design to Order release complete stake holder management. |
KRA2 | Product Re-engineering | Pure Product cost improvement of L2L through product re-engineering measures clearly demonstrating the impact Infusing freshness into the line through product innovation |
KRA3 | Category performance | Season range primary performance - category volume growth -category performance in wholesale trade Season range secondary performance Core line secondary performance |
KRA4 | Product Lifecycle Management | Product grids TS Analysis Sell Through charts Market Benchmarking |
KRA5 | Quality Improvement | Actions to be taken on PPMH scores for the category Analysis of cause of defects and quality issues |
KRA6 | Partner visits | Vendor Market and Factory visits |
Required Experience:
Manager