Consumer Insights Analyst
Consumer Insights Analyst
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Job Description
Job Category:
SalesJob Family:
International SalesJob Description:
Role and Responsibilities
Data Interpretation: You will utilise research tools to extract and interpret data providingactionable insights and actionable recommendations. From data to recommendations. Supporting the business to make decisions/ transform data into sales
Deliver strategic guidance to Sales PLS and leadership teams by generating actionable consumer behavior and sales insights from primary and syndicated data. Offer measurable business solutions based on category and customer knowledge. Conduct competitive analysis and benchmarking to assess market positioning and consumer perceptions across European markets.
Product Analysis: Analyze potential markets/products from a customer competitor and consumer standpoint store checks IN countries with Sales Partners tasting sessions with R&D and Sales.
Share best practices and create an understanding of issues faced in the marketplace and potential implications of insights. Presentations will involve direct customer calls. Develop sales stories that provide actionable and unique insights.
Monitor consumer purchase panel and market intelligence information to deliver specific information on consumer channel trends in marketplace. Utilize information for outside sources to drive story and develop priorities.
Key Ingredients:
Bachelors in Business Administration Marketing or related field
5 Years of Experience in Sales. Experience as a research supplier or in-house client within the Consumer-Packaged Goods (CPG) industry is preferred
Fluency in English both written and spoken
Advanced experience in database extraction exploitation and analysis
Experience and expertise using syndicated CPG data (Nielsen/Iri/ Kantar/Euromonitor) for business analysis and effective story telling
Autonomous & Curious self-starter
Strong organizational skills and attention to detail
Familiarity with research vendors and research methodologies.
Experience with the folowing tools:Nielsen DDBB Circana DDBB Kantar internal & external sales sourcesExcel PPT and Office
Ideally experience with data visualization tools like Power BI
Knowledge of research methods (qualitative & quantitative) utilization and provision
Expertise in understanding data and interpreting it in real life business situations
Mental agility: ability to interpret results and present clear recommendations
Proven analytical ability to interpret complex data and translate it into actionable insights
Open mind and used to work in multidisciplinary teams in international and national environment across different business groups & product categories
Client oriented flexible and pro active
Schreiber Foods is an Equal Opportunity Employer all qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity or national origin and will not be discriminated against on the basis of disability.
Required Experience:
IC
Employment Type
Full-Time
