FLEX Senior Director, Marketing Intelligence
FLEX Senior Director, Marketing Intelligence
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Job Description
This is a temporary position.
Job Summary:
The Senior Director Marketing Intelligence is responsible for developing and executing analytics to drive business and customer value. Key areas include:
- Marketing mix optimization
- Personalization measurement
- Omnichannel lifecycle analytics
- Website merchandising analytics
This role involves strategic leadership hands-on project development and team guidance within the SBID (Strategy Business Intelligence & Data) Topline Intelligence team.
Candidate Profile: Required Education & Experience:
- Bachelors or advanced degree in a quantitative field (e.g. statistics engineering mathematics)
- 8 years in analytics marketing strategy or consulting
- Strong communication and analytical skills
- Experience with:
- SQL R Python
- Tableau
- Git Jira
- MS Office (PowerPoint Word Excel)
- Team leadership experience
Preferred Education & Experience:
- MBA or advanced degree in related fields
- Experience with:
- Data mining and visualization
- Digital marketing attribution CRM
- Marketing mix models customer segmentation
- Martech and privacy (e.g. cookie tracking clean rooms)
- Presenting to senior executives
- Mentoring analytics teams
- B2C environments and A/B testing
- Platforms like Google Facebook Adobe Campaign GA 360
Core Responsibilities:
- Align with Global Marketing priorities
- Lead analytics projects with internal and external teams
- Develop measurement models (e.g. attribution media mix)
- Promote testing and optimization culture
- Translate business questions into analytics
- Build scalable infrastructure for marketing analytics
- Collaborate across analytics CRM IT and data teams
Leadership & Management Competencies:
- Communication vision alignment change management
- Problem-solving decision-making strategic planning
- Team building execution results orientation
- Customer relationships global mindset partnerships
- Talent development organizational capability
- Business acumen continuous learning strategy knowledge
The pay range for this position is $68.07 to $109.38 per hour.
Washington Applicants Only: Employees will accrue 0.0334 PTO balance for every hour worked and eligible to receive minimum of 9 holidays annually.
FLEX opportunities offer coverage for medical dental vision health care flexible spending account dependent care flexible spending account life insurance disability insurance accident insurance adoption expense reimbursements paid parental leave 401(k) plan stock purchase plan discounts at Marriott properties commuter benefits employee assistance plan and childcare discounts. Benefits are subject to terms and conditions which may include rules regarding eligibility enrollment waiting period contribution benefit limits election changes benefit exclusions and others.
Marriott HQ is committed to a hybrid work environment that enables associates to Be connected. Headquarters-based positions are considered hybrid for candidates within a commuting distance to Bethesda MD; candidates outside of commuting distance to Bethesda MD will be considered for Remote positions.
The application deadline for this position is 14 days after the date of this posting August 7 2025.
At Marriott International we are dedicated to being an equal opportunity employer welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and greatest strength lies in the rich blend of culture talent and experiences of our are committed to non-discrimination on any protected basis including disability veteran status or other basis protected by applicable law.
Required Experience:
Exec
Employment Type
Full-Time
