Brand and Marketing Lead
Brand and Marketing Lead
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Job Description
At EY were all in to shape your future with confidence.
Well help you succeed in a globally connected powerhouse of diverse teams and take your career wherever you want it to go.
Join EY and help to build a better working world.
The opportunity
AtEY-Parthenonwe support clients on every aspect of their strategic growth and transformation agenda. We help them reimagine business ecosystems reshape portfolios and reinvent themselves for a better future. As the Assistant Director for Marketing for the EY Parthenon service line at EY you will serve as the national marketing leader. You will be responsible for providing strategic insights project management best practices and the latest market trends to the EY-Parthenon Service Line team and other stakeholders. Your role will involve strategy planning and executing tailored marketing initiatives stakeholder management and ensuring EYs competitive edge in this area while working closely with practice leaders and offering them go-to-market marketing solutions.
Your key responsibilities:
- Develop and lead the execution of the strategic marketing plan for EY-Parthenon.
- Work closely with practice leaders to facilitate the desired growth of the practice and ensure seamless delivery of marketing initiatives in accordance with EY and industry standards.
- Serve as a liaison between various sub-service line leaders stakeholders and marketing teams to provide robust go-to-market marketing initiatives.
- Collaborate with other service line industry and alliance groups across the firm to identify business needs and areas for investment.
- Manage go-to-market activities and prioritize initiatives that support the national marketing objectives.
- Identify demand trends and opportunities through insightful analysis of the market and sub-service line areas and continuously seek new opportunities for improvement.
- Curate knowledge leveraging the full suite of EYs services and solutions to deliver relevant insights and best practices and to equip and enable client conversations.
- Mentor and coach junior team members.
What we look for
- Prior experience with developing and executing omni-channel marketing campaigns.
- Prior experience planning and executing executive-level events roundtables webinars and sponsorships that support relationship-building and brand positioning.
- Prior experience collaborating with subject matter experts to shape high-impact thought leadership client stories social content and sales collateral that resonate with executive audiences.
- Ability to work alongside and effectively communicate with senior executives being seen as a credible trusted advisor.
- Ensure consistency with brand guidelines and uphold the firms reputation for quality integrity and insight.
- At ease managing multiple high-priority projects and navigating ambiguity in a deadline-driven and matrixed environment.
- Strong leadership skills and experience with overseeing staff.
- Process-driven always looking for ways to improve efficiency and effectiveness.
- Ability to work both independently and with the team relying on strong influencing skills to achieve results.
- A bachelors degree in Business Administration Marketing or a related field is required. A graduate degree is preferred.
- A minimum of 7 years of relevant business experience.
- Proven experience in program project and campaign management and execution.
- Strong skills in stakeholder management with the ability to work comfortably with senior leaders.
- Comprehensive knowledge of marketing trends execution and measurement.
- Strategic thinker with hands-on approach.
- Confident operating iwth ambiguity and shifting priorities.
- Excellent organizational and time management skills with demonstrated ability to manage multiple priorities stakeholders and complex projects and initiatives simultaneously.
- This position is available to candidates in various EY offices across Canada. Please note that due to the national scope of the role proficiency in English is required.
Ideally youll also have
- Past experience in professional services and/or strategy consulting is highly desirable.
- Past experience marketing to C-suite and/or Board of Directors.
- Understanding of transactions (buy and/or sell side) management consulting.
- B2B marketing experience an asset.
- Knowledge of how to leverage AI tools in a business setting including Microsoft Copilot.
What we offer
The EY benefits package is designed to support your physical emotional financial and social wellbeing. Our extensive benefits include comprehensive medical dental and prescription drug coverage as well as mental health benefits a robust Employee Assistance Program and group savings plans to promote your overall wellbeing. We offer generous time off including personal days vacation days and additional firm-wide holidays along with the option to purchase extra vacation days. Employees can take advantage of EYs exclusive learning programs tailored just for them. We also provide internal opportunities for career development and advancement enabling you to grow within the firm. Get involved in meaningful volunteering through EY Ripples and make a positive impact in the community.
Learn about our commitment to DE&I at you ready to shape your future with confidence Apply today.
To help create the best experience during the recruitment process please describe any accommodations you may need.
The salary range for this job in British Columbia is $92300 to $153800 Individual salaries within this range are determined through a wide variety of factors including but not limited to education experience knowledge skills and work location city.
Diversity and Inclusion at EY
Diversity and inclusiveness are at the heart of who we are and how we work. Were committed to fostering an environment where differences are valued policies and practices are equitable and our people feel a sense of belonging. We embrace diversity and are committed to combating systemic racism advancing gender equity and women in leadership advocating for the 2SLGBTQIA community promoting our neuroinclusion and accessibility initiatives and are dedicated to amplifying the voices of Indigenous peoples (First Nations Inuit and Mtis) nationally as we strive towards reconciliation. Our diverse experiences abilities backgrounds and perspectives make our people unique and help guide us. Because when people feel free to be their authentic selves at work they bring their best and are empowered to build a better working world.
EY Building a better working world
EY is building a better working world by creating new value for clients people society and the planet while building trust in capital markets.
Enabled by data AI and advanced technology EY teams help clients shape the future with confidence and develop answers for the most pressing issues of today and tomorrow.
EY teams work across a full spectrum of services in assurance consulting tax strategy and transactions. Fueled by sector insights a globally connected multi-disciplinary network and diverse ecosystem partners EY teams can provide services in more than 150 countries and territories.
Employment Type
Full Time
