Associate Manager-Planning- SP&I
Associate Manager-Planning- SP&I
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$ 113800 - 152500
1 Vacancy
Job Description
Job Posting Title:
Associate Manager-Planning- SP&IReq ID:
Job Description:
Customer Engagement (CE) is an important part of the Marketing Center of Excellence within Disney Experiences (DX). We connect consumers to the place where dreams come true through the development of holistic audience-focused data-driven communication plans across offline digital and direct relationship channels.
We are looking for an Associate Manager CE Strategy Planning and Integration to join our dynamic team. You will be part of a team responsible for the development of holistic audience-centric communication plans for your assigned lines of business. You will manage the planning forecasted spending message integration and execution of paid media and owned channel campaign.
You will report to Manager Customer Engagement -Strategy Planning & Integration.
You Will:
- Facilitate partnership across Agency Activation CIMA Yellow Shoes and Finance teams to develop campaign recommendation and facilitate approvals.
- Lead annual and tactical planning for assigned paid media and owned channel campaigns as well as quarterly plan optimizations.
- Partner with Agency in offline media planning and coordination of media buying.
- Guide collaborative holistic content planning and tactical asset distribution across multiple media campaigns or programs for assigned priority Messages.
- Manage campaign media budgets aligned with the annual operating plan.
You Have:
- Minimum 5 years of experience with Cross-Channel Media Planning and Media Buying (TV out of home streaming display social search) or Owned Channel (email direct mail organic social) experience.
- Knowledge of data-driven audience-centric marketing strategies and how to bring them to life them in an integrated communications plan.
- Demonstrated history partnering and leading diverse expertise teams or partners within a Marketing organization or agency.
- A passion for storytelling through creative and latest media platforms and vehicles with executive-level presentation experience explaining complex media and industry trends.
- Expertise in using Smartsheets and Workfront.
Education
- Bachelors degree or equivalent work experience
Additional Information
Disney offers a rewards package to help you live your best life. This includes health and savings benefits educational opportunities and special extras that only Disney can provide. Learn more about our benefits and perks at Marketing
Disability accommodation for employment applications
The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position email with your request. This email address is not for general employment inquiries or correspondence. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.
The Walt Disney Company is an equal opportunity employer. Applicants will receive consideration for employment without regard to race color religion sex national origin sexual orientation gender identity disability or protected veteran status. Disney champions a business environment where ideas and decisions from all people help us grow innovate create the best stories and be relevant in a constantly evolving world.
The hiring range for this position in Anaheim CA area is $113800.00-$152500.00 per year based on a 40 hour work week. The amount of hours scheduled per week may vary based on business needs. The base pay actually offered will take into account internal equity and also may vary depending on the candidates geographic region job-related knowledge skills and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package in addition to the full range of medical financial and/or other benefits dependent on the level and position offeredJob Posting Segment:
MarketingJob Posting Primary Business:
Customer EngagementPrimary Job Posting Category:
Brand & Franchise MarketingEmployment Type:
Full timePrimary City State Region Postal Code:
Anaheim CA USAAlternate City State Region Postal Code:
Date Posted:
Required Experience:
Manager
Employment Type
Full-Time
