Senior Advertising Manager
Senior Advertising Manager
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$ 60000 - 100000
1 Vacancy
Job Description
The Senior Advertising Manager plays a key role in supporting the execution and operational delivery of Tangers paid media efforts across multiple channels and markets. This position oversees campaign excellence by managing media traffic budget stewardship reporting and agency collaboration. The ideal candidate has a strong background in media buying and multi-location execution with proven ability to optimize workflows elevate performance and streamline processes for scalability. This role also drives cross-functional alignment and data-driven decision-making turning insights into actionable strategies that support brand initiatives improve operational efficiency and ultimately increase center traffic and EBITDA.
We consider People first and believe true success can only be achieved when it is experienced by our shoppers retailers and team members alike. Thats not a tagline - those are our Core Company Values written by our People for our People.
With sites across North America our diverse internal and external communities stakeholders and partners choose Tangerfor the best value experience and opportunities.
About the Role:
Reporting directly to the Media Director the Senior Advertising Manager plays a key role in supporting the execution and operational delivery of Tangers paid media efforts across multiple channels and markets. This position oversees campaign excellence by managing media traffic budget stewardship reporting and agency collaboration. The ideal candidate has a strong background in media buying and multi-location execution with proven ability to optimize workflows elevate performance and streamline processes for scalability. This role also drives cross-functional alignment and data-driven decision-making turning insights into actionable strategies that support brand initiatives improve operational efficiency and ultimately increase center traffic and EBITDA.
About the Tanger Perks:
- Competitive salary
- Generous Suite of Medical Dental and Vision Benefits
- 401(k) match
- Paid PTO and Holidays
- Paid Volunteer Hours
- Team Member Paid Leave Programs
- Tuition Reimbursement
- Wellness Incentives
- Group Life and Disability Insurance
- Voluntary Benefits
- Team Member Discounts
- And more
How can you contribute to what we do
- Lead the execution of national and center-level paid media campaigns in partnership with the Media Director and agency teams ensuring alignment with business goals seasonal priorities and traffic-driving initiatives.
- Serve as the primary day-to-day contact for the media agency overseeing media flowcharts timelines and campaign briefs to ensure smooth and timely delivery.
- Align tactical media plans with creative needs and campaign objectives transforming strategy into actionable plans marketing calendars and targeting briefs.
- Manage the traffic process including creative asset submission routing approvals and deployment maintaining asset matrices and traffic calendars.
- Collaborate with internal creative teams and agency partners to ensure timely accurate and platform-compliant asset delivery across all media channels.
- Oversee paid media financial operations including budget tracking pacing reforecasting accruals and reconciliation across national and local campaigns.
- Manage vendor invoicing and payments with Finance and Accounting teams resolving discrepancies and identifying opportunities to optimize media spend.
- Develop and analyze weekly and monthly media performance reports translating metrics into actionable insights that drive strategy creative direction and media mix decisions.
- Support testing and optimization efforts by applying data insights and participating in post-campaign recaps with agency and internal stakeholders.
- Streamline internal timelines deliverables and cross-functional handoffs to improve operational efficiency.
- Educate center teams and internal stakeholders on media planning best practices and support the refinement of tools workflows and processes to scale campaign execution.
About You:
- You have a bachelors degree in Marketing Business Communications or a related field.
- You bring 57 years of experience in advertising media planning or campaign operations.
- You have proven expertise in media trafficking budget management and reporting.
- Youve worked in media buying either on the client or agency side.
- You have experience supporting multi-location or franchise models.
- Youre proficient with analytics and reporting tools like Looker Studio Google Analytics or Power BI.
- Youre familiar with accounting and invoice systems such as Nexus.
- Youre able to travel up to 10% via commercial airlines.
Experience the difference and be a part of our extraordinary team!
Hiring Range Disclaimer
The base salary range represents the low and high end of the hiring range for this position. Actual salaries will vary depending on factors including but not limited to location experience and performance. The range listed is just one component of Tangers total compensation package for employees.
Hiring Range:$60000- $100000 per year
Tanger Inc.(NYSE: SKT) is a leading owner and operator of outlet and open-air retail shopping destinations with over 43 years of expertise in the retail and outlet shopping industries. Tangers portfolio of 38 outlet centersone adjacent managed centerand one open-air lifestyle center comprises over 15 million square feet well positioned across tourist destinations and vibrant markets in 20 U.S. states and Canada. A publicly traded REIT since 1993 Tanger continues to innovate the retail experience for its shoppers with over 3000 stores operated by more than 700 different brand name companies. For more information on Tanger callTANGER or visit .
We are deeply committed to creating and sustaining an organizational culture reflective of the collective mixture of unique experiences perspectives and viewpoints of our people partners and communities that contribute to making Tanger an environment where everyone is welcomed respected heard supported and able to thrive. Tanger is proud to be an Equal Opportunity Workplace. All employment decisions are based on qualifications merit and business need.
Accessibility Note: If you are a job seeker with a disability and require a reasonable accommodation to apply for one of our jobs or if you are unable to use the online application please request accommodation or ask for an alternative method of applying by emailing: .
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EOE. Drug Free Workplace. A background check will be conducted for this position. Tanger Management LLC participates in E-Verify.
Required Experience:
Manager
Employment Type
Full-Time
