Job Title: Social Media Specialist
Location: Vancouver BC (Hybrid)
Salary: $50000 to $55000 (depending on experience) per year benefits
About SMC
Our team is growing and were seeking a Social Media Specialist to support the marketing team across a range of client social channels. This role requires someone who is the first to observe trends and changes to the social media landscape who has an eye for stunning visuals and who understands the power creative thinking can have. The ideal candidate combines a passion for the food and beverage industry with a strong creative mind and has the ability to thrive in a fast-paced environment.
You are:
- Passionate about Vancouvers exciting culinary scene and excited to tell client stories.
- Keep a pulse on current affairs and industry trends and news especially when it comes to food and beverage.
- A strategic and creative thinker always providing clients with fresh ideas and opportunities for brand awareness and press coverage.
- A multitasker who is able to pivot quickly when needed and expertly manage priorities while meeting deadlines and delivering results.
- Meticulously organized with strong attention to detail.
- Interested in growth and adaptable to change always looking for ways to improve.
Role Overview
As a Social Media Specialist you will support our clients in acquiring new followers increasing
engagement and scaling their influencer campaigns. This role with core strengths in Social
Media Strategy Content Creation Channel Management Client Management & Creative
Thought Leadership will be instrumental in managing a variety of client accounts while also
spearheading departmental growth initiatives optimizing processes and exploring new service
oerings to expand our capabilities.
Key Responsibilities
Content Creation and Execution
- Implement social media strategies and creative campaigns that align with client goals.
- Write compelling captions in a variety of brand voices.
- Create and curate written visual and video content for Instagram Facebook TikTok and other platforms.
- Stay ahead of trends and explore innovative ways to improve content performance and engagement using emerging social and influencer marketing trends to inform strategy.
- Work closely with the photography and video team to ensure relevant content is captured for use across client accounts.
- Contribute to SMCs blog social media or LinkedIn presence with thought leadership in the social media space
- Help drive internal initiatives that expand the agencys capabilities in social media and digital marketing
Channel Management & Engagement
- Oversee day-to-day management of client social media accounts.
- Monitor and respond to comments messages and mentions to foster community and build relationships.
- Track and analyze performance metrics; adjust campaigns based on insights to meet or exceed KPIs.
Client Management
- Support the team on client management when needed providing insights and reports on social performance trends and recommendations. Develop strong relationships by understanding client needs and proactively delivering results
Youll Thrive in This Role if You
Have 2 years of experience in a social media or digital marketing role (agency experience preferred)
Are a creative thinker with exceptional writing skills and an eye for design and content trends
Love the pace of social media and are energized by experimentation iteration and optimization
Are detail-oriented highly responsive and accountable for deadlines and deliverables
How We Support You at SMC:
At SMC we believe that when our team thrives our work does too. Our commitment to your growth well-being and success is reflected in our benefits and workplace culture. Heres how we show our appreciation:
- Competitive compensation aligned with experience and industry benchmarks.
- Comprehensive extended health benefits (following the three-month probation period) including medical dental vision life insurance and access to an employee assistance program.
- Four (4) weeks of paid vacation per year including three (3) weeks at your discretion plus five (5) additional SMC bonus paid days on pre-set dates to recharge and reset.
- A MacBook Air laptop is provided so youre set up for success from day one.
- Phone allowance of $600/year accumulated to help cover work-related mobile use.
- Lifestyle allowance of $600/year (following the three-month probation period) accumulated and designed to support your physical and mental wellbeing.
- Monthly team socials and a connected culture of food lovers because we value celebration connection and shared wins.
- Ongoing hospitality perks including exclusive dinners industry invites and friends & family discounts at some of Vancouvers top restaurants.
- Investment in your professional development including mentorship access to training and opportunities to lead grow and innovate.
- A collaborative workplace where your voice matters ideas are encouraged and leadership is shared.
- Clear values and purpose guiding how we show up for each other our clients and the community
- A culture that puts people first we honour the whole person not just the job title.
We are an equal opportunity employer. We are committed to a work environment that supports inspires and respects all individuals and in which personnel processes are merit-based and applied without discrimination on the basis of race color religion sex sexual orientation gender identity neurotype marital status age disability national or ethnic origin military service status citizenship or other protected characteristic.
Required Experience:
Unclear Seniority