Senior digital marketing executive
Senior digital marketing executive
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Job Description
Sr. Digital Marketing Executive
Job Responsibilities:
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Develops Digital marketing strategy by understanding the business objectives and goals and continuously monitoring the competition.
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Planning all Digital marketing campaigns including SEO/SEM email marketing lead-generation campaigns Google Ad Words WhatsApp marketing and social media campaigns.
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Social Media Marketing on sites such as LinkedIn Instagram Facebook Twitter and YouTube. Focusing on overall platform growth and engagement.
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Stays updated on trends and competition activities shares ideas based on such insights.
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Brainstorms new and creative growth strategies through digital marketing.
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Design and execute emailers internal communication to drive the Corporate communications need of the company.
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Executing Branding initiatives and closely monitor the brand guidelines across all platforms and communication to ensure standardization.
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Brainstorming ideas for Digital Employee engagement through social channels and running various campaigns.
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Online Reputation Management through platforms such as Glassdoor and Google Reviews continuously monitoring and managing genuine positive reviews on company and culture. Ensuring positive image of company is maintained.
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Creating marketing decks corporate presentations vertical wise capability decks and sales pitches for business development from time to time.
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Making the Company Website Interactive by working closely with the web developer to update latest information.
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Managing and executing content marketing through blogs and engaging with content team for the same.
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Collaborate with various teams such as design team and content team to ensure all deliverables are met.
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Continuously engage with Sales and Delivery teams to get insights on campaigns.
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Reports performance of all marketing campaigns (KPIs) on monthly quarterly basis by maintaining MIS reports and dashboards on Analytics.
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Identify and collaborate with vendors/ freelancers / agencies for any outsourcing requirements of marketing activities.
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Identify new avenues for branding marketing and digital presence.
Employment Type
Full-time
