Request For Proposal Crear and Crecer su Negocio Consultant
Request For Proposal Crear and Crecer su Negocio Consultant
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Job Description
Project Background
Hispanic Federation (HF) is the nations premier Latino nonprofit membership organization. Founded in 1990 HF supports Hispanic families and strengthens Latino institutions through grantmaking and direct services in the areas of education health immigration civic engagement economic empowerment and the environment.
Since its inception in 1990 HF has focused on supporting and strengthening Latine-led community-based nonprofit organizations as a key instrument for social justice and economic empowerment. This initiative Crear y Crecer su Negocio supported by Congressional Community Programs Funds aims to provide technical assistance tools and training to support small business and entrepreneurs and strengthen the states small business ecosystem.
Project Description
HF is seeking a consultant to develop two small business toolkits to serve as guides for primarily community-based business assistance non-profit organizations serving small business owners and bilingual English - Spanish entrepreneurs in Connecticut to create manage and grow their business. These toolkits will encompass information strategies and best practices for strengthening business and financial management acumen respond to unforeseen emergencies access growth opportunities and foster small business learning circles and conversations to support entrepreneurs in their recovery and growing efforts.
All applicants must conform to our non-discrimination policy which does not allow for disparate treatment for reasons of race color sex ancestry religious creed national origin physical disability mental disability medical condition age or marital status.
Total Funds Available: Up to $25000
Payments and Reporting
The consultant will submit invoices using a template provided by HF. All payments must be aligned with the progress toward deliverables.
Scope of Work
The selected consultant will develop two curricula for use primarily by community based business assistance organizations. One curriculum for start-up and early-stage small businesses covering basics concepts for new entrepreneurs (Business 101) and 1 another curriculum orientated toward strategic growth financial mastery leadership digital expansion and sustainability (Business Intermediate - Advanced).
The curricula will be designed to provide practical step-by-step learning experience for businesses at any stage of operation and accessible to a 9th grade audience at education levels.
The curricula will be organized into modules for an 8-week training course designed to incorporate a significant practical component and accommodate hybrid instructional formats. Each toolkit topic section must include interactive tools and materials including but not limited to hands-on exercises case studies and lists of most relevant online resources.
Each curriculum will be accompanied by supplemental materials e.g. business plan templates budget planning worksheets marketing calendars funding directory of Connecticut grants and loans for small businesses etc.
Each module should include evaluation tools such as pre- and post-training assessments quizzes and questionnaires.
The contractor is required to provide one in-person training session for Community Based Organizations (CBOs) on curriculum implementation for each curriculum.
The Business 101 Toolkit must have a minimum of 4 sections. Topics will include but not be limited to:
- Assessing and Starting a Small Business
- Conducting a feasibility study
- Identifying target market and customers
- Developing a business plan
- Meeting legal and regulatory requirements
- Financing options and resources
- Building and Managing a Small Business
- Setting up effective operations and processes
- Developing a marketing strategy
- Building a strong brand identity
- Managing finances and cash flow
- Hiring and managing employees
- Leveraging technology and digital tools
- Human Resources and Employee Development
- Recruiting and selecting staff
- Providing employee training and professional development
- Managing performance management and designing and conducting an evaluation
- Creating a positive work culture
- Implementing employee benefits and retention strategies
- Technology and Digital Transformation
- Assessing technological needs
- Selecting and implementing business tools and software
- Following best practices in cybersecurity
- Introducing computing and data management
- Implementing automation and process optimization
- Marketing and Sales Strategies
- Understanding market research and analysis
- Creating effective marketing campaigns
- Developing digital marketing strategies and increasing social media presence
- Implementing sales techniques and customer relationship management
- Measuring marketing effectiveness
The Business Intermediate - Advanced Toolkit must have a minimum of six sections. Topics will include but are not limited to:
- Strategic Business Review & Growth Planning
- Conducting business diagnostics
- Revisiting vision mission and market positioning
- Setting long-term growth goals (for revenue impact expansion)
- Identifying new market opportunities
- Financial Strategy & Profit Optimization
- Budgeting and cash flow management
- Understanding financial statements
- Reviewing profit margins and pricing optimization
- Making financial projections
- Sales Strategy & Revenue Diversification
- Mastering account management
- Comparing B2B vs. B2C sales tactics
- Establishing strategic pricing
- Reviewing subscription licensing and recurring revenue models
- Advanced Marketing & Brand Positioning
- Marketing & analytics (Google Analytics email performance)
- Understanding paid advertising (Facebook/Meta Ads Google Ads)
- Rebranding or evolving your brand for growth
- Leadership and HR Processes
- Assessing leadership & scaling businesses
- Building culture in small companies
- Understanding legal HR considerations and hiring processes (contracts labor laws onboarding)
- Technology & Digital Expansion
- Implementing website upgrades & e-commerce integration
- Leveraging CRM and marketing automation tools
- Focusing on cybersecurity and data protection
- Reviewing AI tools for small businesses (ChatGPT Canva AI etc.)
- Funding Opportunities and Grow Capital
- Evaluating growth-stage funding options (lines of credit VC angel investors)
- Creating financial investors narrative
- Considering capital use: staffing inventory marketing
- Scaling & Exit Planning
- Exploring business sustainably: franchising licensing expanding locations etc.
- Understanding when and how to step back from day-to-day operations
- Reviewing exit strategies: selling the business succession etc.
Deliverables
- Toolkit in digital form PDF and editable PPT formats
- Each toolkit must be bilingual English- Spanish
- Templates in digital format PDF and Word (English- Spanish)
- At least one training session for CBOs about curriculum implementation
Timeline
Draft Curriculum by August 15th 2025
Final Curriculum by August 29th 2025
To apply applicants must submit a proposal to meet the above objectives along with the application questions below and all other required documents outlined in the RFP to .
For questions about this RFP please contact .
Payment schedule will be discussed during the interview process.
Application Hispanic Federation
Crear and Crecer su Negocio CT
For questions about this RFP please contact .
Contact Information
Applicant name (individual or entity):
Name of individual completing the application:
Title of individual completing this form (if entity):
Phone number
Street Address
City State and Zip Code
If the entity is registered in please provide the entitys Unique Entity Identifier (UEI).
Is the entity MWBE certified in Connecticut Yes No N/A
Certifications
I understand and certify the following:
- I am authorized to make any commitments on behalf of the entity that are inherent in the proposed services and rates included in this application. Yes No
- I/the entity meets(s) all federal contractor requirements including the Uniform Guidance for Federal Awards (2 CFR 200) and any other applicable federal state and local requirements. Yes No
If you answered NO to any of the certification questions please explain.
Scope of Work: Please describe how you will approach the assignment as it is described in this RFP including process methods etc.
Experience
- Summary of Experience: Please concisely summarize your/the entitys experience and capacity to provide the proposed consulting services.
- Experience providing culturally competent services: Please describe your experience in providing culturally competent services that address community specific needs.
- Experience meeting public sector requirements: Please provide examples of the situations where you were required to meet public-sector requirements and how you managed them.
- Experience working with and training staff and subawardees: Please provide a concise summary including specific examples.
References
Please list three (3) previous clients who can serve as a reference relevant to the proposed project. Provide information on three prior related assignments including clients name if applicable email and phone number period of performance and a brief description of the work including how it prepares you for this assignment.
To apply applicants must submit this and all other required documents outlined in the RFP to .
Required Experience:
IC
Employment Type
Contract
