Content Analyst, Marketing, Communications Content Analyst

We are the movers of the world and the makers of the future. We get up every day roll up our sleeves and build a better world -- together. At Ford were all a part of something bigger than ourselves. Are you ready to change the way the world moves

Our Marketing Sales & Service organization advances the Ford reputation as a visionary vehicle and mobility services company and helps deliver a trusted customer experience. Use your marketing sales and service expertise to turn data-driven insights into innovative solutions that enhance sales and customer loyalty. Join us and be the eyes ears and voice of Ford.

In this position...

The Marketing Communications Content Analyst at Ford Motor Company is responsible for delivering best-in-class Tier 1 marketing and advertising for our Ford Blue nameplates. The position will collaborate with cross-functional Ford teams and agency partners and requires project management skills to deliver on creative timelines.

This role will support our creative platform and lead the creation of content featuring our specific nameplates on Ford Blue. They will work closely with experts in CRM Social Paid Media and Brand to deliver memorable and effective creative content that drives familiarity favorable opinion consideration and intention of our key vehicle nameplates through the purchase funnel.

What youll do...

• Create marketing assets while forming a creative feedback loop for content reviews for brand teams and marketing leadership to ensure messaging accuracy and strategic alignment to objectives.
• Expertly craft flexible but purposeful imagery videos copywriting and other assets in a quality and timely manner while working strategically through insights formed in partnership with leads in Audience Strategy and Business Intelligence.
• Manage plan prioritize and release creative content to drive the brand style guide consistently across our channels.
• Be accountable to the performance of content you create and utilize data and insights to drive continuous improvements to content performance.
• This position will also require Project Management of various features/projects with timely delivery of results.

Youll have...

• Bachelors degree in Marketing Communications or a related field
• 3 years of experience in Advertising or Marketing roles
• Experience and proven success collaborating with agency teams
• Experience in Marketing Sales and Service organization preferably in marketing communications or consumer marketing with experience interacting with agency partners
• Creating and/or using a Creative Brief interacting with Creative Talent and ability to provide thoughtful feedback on creative iterations.
• Ability to own project goals lead projects independently as well as multi-task prioritize and organize workload.

Even better you may have...

• Creative thinking and problem-solving abilities
• Knowledge of the latest techniques and trends in asset production
• Data analytical skills to discern insight from performance metrics
• Able to effectively collaborate and generate consensus with cross-functional teams including internal and external partners such as ad agencies.
• Budget-management skills oriented to delivering goals within a set funding target.
• Presentation skills among large groups and leaders

You may not check every box or your experience may look a little different from what weve outlined but if you think you can bring value to Ford Motor Company we encourage you to apply!

As an established global company we offer the benefit of choice. You can choose what your Ford future will look like: will your story span the globe or keep you close to home Will your career be a deep dive into what you love or a series of new teams and new skills Will you be a leader a changemaker a technical expert a culture builderor all of the above No matter what you choose we offer a work life that works for you including:

Immediate medical dental vision and prescription drug coverage

Flexible family care days paid parental leave new parent ramp-up programs subsidized back-up child care and more

Family building benefits including adoption and surrogacy expense reimbursement fertility treatments and more

Vehicle discount program for employees and family members and management leases

Tuition assistance

Established and active employee resource groups

Paid time off for individual and team community service

A generous schedule of paid holidays including the week between Christmas and New Years Day

Paid time off and the option to purchase additional vacation time.

For more information on salary and benefits click here: New Hire Benefits

This position is a range of salary grades 5-8

Visa sponsorship is not available for this position.

Candidates for positions with Ford Motor Company must be legally authorized to work in the United States. Verification of employment eligibility will be required at the time of hire.

We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race religion color age sex national origin sexual orientation gender identity disability status or protected veteran status. In the United States if you need a reasonable accommodation for the online application process due to a disability please call 1-.

Onsite work of up to four days per week may be required for candidates within commuting distance of a Ford hub location. #LI-Hybrid #LI-JB5